As we progress technologically, it’s easy to get lost in the sea of digital products that claim to make your life easier. We often reach for the bright, shininess of newly available MarTech without considering all the factors involved. In...
For this month’s installation of Meredith’s Metrics, we took a look at home builder website data and digital marketing analytics across the country. At Meredith Communications, we actively engage with approximately 70 – 75 home builder websites per month. Upon...
In our most recent Builder Town Hall, we had the pleasure of sitting down with Director of Sales Training for K.Hovanian® Homes, Cory Charles to discuss how to achieve and maintain excellence in the home sales and marketing industry. Cory—40...
We are excited to introduce our newest Builder Town Hall segment: Meredith’s Metrics! Join us as Meredith breaks down data trends into patterns that you can use to tackle the world of digital marketing. This week, we will take a...
Following the announcement of Builder Town Hall as this year’s Gold Award Winner for the Best Professional Development Series, we decided to dive deeper into what makes a successful award winner. We invited a panel of distinguished guests to join...
It is with great excitement that we announce Meredith Communications as an award winner for the 2022 National Sales and Marketing Awards. This year, Builder Town Hall was recognized as the Gold Award Winner for the Best Professional Development Series. ...
September Builder Town Hall special guest Dave Cooper and host Meredith Oliver shared so many tips on video creation and content we needed two blogs to cover all of the content. Part I summarized key video marketing statistics and video...
We’ve just wrapped up our September Builder Town Hall, and it was a blast! We welcomed special guest Dave Cooper to share some tips on video creation and live streaming to help all of you up your digital home...
The August Builder Town Hall was a lively event with a ton of valuable information shared warranting two blogs to cover it all. In the first post (8 Key Takeaways from the August Builder Town Hall), we summarized the key...
The August Builder Town Hall event was a smashing success. We shared valuable tips, strategies, and best practices with our builder community – ones you can implement immediately to boost sales and improve customer satisfaction. The Summer Camp theme...

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A New Home Sales Leader recently shared a story with me that perfectly captures where the home building industry is right now with AI. She had started experimenting with ChatGPT to improve her buyer follow-up communication. Smart move. She copied...
Part 1 of a 3-Part Series For years, many builders viewed the customer experience as something that happened after the sale. The sales process created the customer. The construction process shaped the experience. The warranty process determined satisfaction. But today’s...
Launching a new website is always exciting! It brings a new design, fresh content, improved lead generation, and stronger first impressions. But let’s be honest. A website launch is not a single moment. It’s a process, much like building a...
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