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Content Marketing

Blogging
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25 Topic Ideas For Your Homebuilder Blog

Having an active blog on your homebuilder site is a great way to drive organic traffic. Organic traffic consists of people who are looking for information available on your site. And many of these people may bookmark your website for...

Content Marketing

Guest Post | Why Word Of Mouth Is The Key To Growing Your Real Estate Business

  Want to grow your real estate business? Sure you do! Most of us are continually looking for new ways to market our business that sometimes we overlook the most obvious and simple strategies. Today’s guest blog features Jay Baer,...

Content Marketing

Guest Post | Make Your Marketing An Experience Not An Ad

This week we have Graeme Newell from 602 communications speaking on how to make your marketing an experience and not an ad. As he shares, every once in awhile you see an ad that really moves you and you plug into...

Blogging

Toolbox Tuesday | Tips on Managing Your Blog

A blog is a great way to keep the content on your site fresh and connect with interested home buyers. Maybe you’ve been reluctant to start – or you’ve started and then stopped – because managing a blog seems overwhelming....

Content Marketing

Guest Post | Getting Started with Content Planning

  This week for our #ThoughtfulThursday column, Thaïs Cuffy, Marketing Manager for Lasso Data Systems is sharing a great strategy to developing a content strategy for your business. Whether you’re on one platform or many, these tips are bound to help...

Apps

What’s ‘Appening Wednesdays | Meet Edgar

We’ve gone LIVE, Facebook Live that is, for the What’s ‘Appening Wednesday videos. You can catch Meredith Live on Facebook most Wednesdays at 1 pm Eastern at https://www.facebook.com/meredith.oliver. The following Wednesday we’ll post the video here in case you missed the live...

Career Advice

Guest Post: Once is Not Enough, or, The Art of Repurposing Your Writing

Are you a thought leader? If you are in sales or marketing, your answer better be, YES! In today’s world, the best sales and marketing professionals are thought leaders who generate and share new ideas. Today’s buyer, whether it is...

Content Marketing

Three Ways to Make Your Content More Noticeable

We all hate to be ignored in the internet realm. The trouble is that there is just so much out there, it’s hard to stand out. This is especially true of our content. I mean, we’re not just putting stuff...

Content Marketing

Visual Social Media is the New Black

Everyone has a little bit of black in his or her closet. From the little black dress to your go-to black slacks, the color is classic and always ready to go. What if I told you that when it comes...

Content Marketing

New Website Profile: Winsford at the Park

Winsford at the Park gives home buyers an opportunity to find elegant town homes in an ideal location within Research Triangle Park in Durham, NC. Its new website makes it even easier for prospective customers to access the information they...

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Insights

Home Builder Marketing & Sales

The Villas at White Oak Ranch

The Villas at White Oak Ranch is a new active lifestyle community in Lake Conroe, Texas. It was built as an Epcon community and residents will enjoy the benefits of the high standards that Epcon places on builders in their...

Digital Marketing

Websites: Re-do or Refresh?

You need a new website. These five little words make you go weak in the knees. Because what you probably hear is, “You need to spend a lot of money”. Right? After all, it’s the most attractive, functional websites that...

Technology
5 Easy-To-Use Home Builder Apps

5 Easy-To-Use Home Builder Apps

As a home builder, you probably access tools on your smartphone or tablet—like your calculator and calendar—regularly. But did you know that today’s technology offers home builders a variety of apps designed to make your job even easier? From staying...


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