Our Blog

Unleashing the Power of ChatGPT: Feb2024 BTH Recap

  As the digital landscape continues to evolve, harnessing the power of AI-driven tools like ChatGPT has become essential to marketing success. Whether you’re a seasoned user or just getting started, navigating the nuances of conversational AI can be both...

Builder Town Hall Is Coming to IBS 2024

Watch out! Builder Town Hall is coming to the International Builders’ Show for the first time! Join us on February 28 from 10:15 — 11:15 am for a LIVE and UNPLUGGED edition of your favorite award-winning program: Marketing 2024: Ignite...

Top Ten Takeaways from Builder Town Hall 2023

Looks like Christmas came early this year! As a holiday gift and a way to celebrate a phenomenal year of Builder Town Hall, we’ve compiled our top ten takeaways from this year’s Builder Town Hall meetings. Let’s look back at...

How to Kickstart Your Lead Generation 

We’ve all been there. One day you’re selling homes so fast you can hardly keep up and the next, the phones lay silent, chat rooms stay empty, and no matter what you do, it seems that nobody wants to buy...

3 Tips to Amp Up Your Email

Check out these easy ways to use the power of contact to keep your leads hooked! We are all well acquainted with a busy inbox. The constant influx of emails from co-workers needing answers, businesses wanting a sale, and clients...

BEHIND THE SCENES TOUR OF 2023 HGTV’S ROCK THE BLOCK (AND THE PEOPLE WHO MADE IT HAPPEN)

Q & A w/ Laura Ownbey of LandMark Homes Lights, camera (countless hours of hard work), and ACTION! This month at Builder Town Hall, we were joined by the fabulous Landmark Homes, Director of Sales & Marketing, Laura Ownbey, to...

How To Get the Most Out of ChatGPT

These days you can’t seem to escape the conversation about Artificial Intelligence. Perhaps one of the most popular talking points involves a particular program named ChatGPT.  This program, developed by OpenAI, utilizes user-created prompts to generate written content. From topic...

Resource Links for March Builder Town Hall

Articles Referenced Atwater Brewery Unveils New Craft Beer Using AI Brian Manzullo, Detroit Free Press ChatGPT – “The Mansion Murders: A Crime Story in Three Different Styles” Richard Bliss How Can Marketers Use ChatGPT? Top 9 Use Cases and Benefits...

Don’t Pull That Thread

How a Quality Marketing Strategy Will Keep You Afloat It’s no secret that we are experiencing a market cooldown/correction. Sales are decreasing, interest rates are rising, and buyers are hesitant about buying a new home. Home builders typically look at...

Meredith’s Metrics: Cautious Consumers Cool New Home Market

Welcome back to Meredith’s Metrics: the segment where we talk digital marketing numbers and what to make of them! We will take a look at the analytics for this month from an extensive collection of 70-100 builder websites that we...

Subscribe to our weekly email packed with tips, trends, and tactics to transform your sales and marketing

Unleashing the Power of ChatGPT: Feb2024 BTH Recap

  As the digital landscape continues to evolve, harnessing the power of AI-driven tools like ChatGPT has become essential to marketing success. Whether you’re a seasoned user or just getting started, navigating the nuances of conversational AI can be both...

Get to Know Your Buyer: Jan 2024 BTH Recap

Too often we forget to include the buyer in the buying process. We collect data and averages surrounding our product but fail to recognize the very real, very important human element of the sale. So, what if we reframed this...

Builder Town Hall Is Coming to IBS 2024

Watch out! Builder Town Hall is coming to the International Builders’ Show for the first time! Join us on February 28 from 10:15 — 11:15 am for a LIVE and UNPLUGGED edition of your favorite award-winning program: Marketing 2024: Ignite...

8311 Brier Creek Parkway | Suite 105, PMB 428 | Raleigh, NC 27617 | Phone: 866-227-9769 | eFax: 321-226-0246

Privacy Policy | Copyright 2022 | Client Content Request Form