Our Blog
Home Builder Marketing & Sales
Home Builder Marketing & Sales
21st Century Building Expo and Conference (21CBEC) in Charlotte is one of the biggest events in the Southeast for the home building industry. Featuring over 170 different booths and 45 different seminars over the three-day show, this conference is a...
Buffington Homes is a well-established home builder with deep connections to Austin. Their communities and home designs are truly a reflection of what it means to live in the Austin area. To achieve this goal, Buffington Homes hired Meredith Communications...
This week week we’re discussing Building Block #5 in The Click Power System™ – measuring results. Building Block #1 is your website, Building Block #2 is driving traffic to your website, Building Block #3 is online lead follow-up, and Building Block #4 is the...
This week week we’re discussing Building Block #4 in The Click Power System™ – the marriage of online and onsite. Building Block #1 is your website, Building Block #2 is driving traffic to your website, and Building Block #3 is online lead follow-up. Building...
If you’ve been following along the last couple of weeks, you know we’ve been chatting about The Click Power System™. It’s a roadmap to a successful sales and marketing strategy and it covers 5 building blocks for success. We’ve also discussed...
I previously discussed The Click Power System™. It’s a roadmap to a successful sales and marketing strategy that highlights five building blocks for success. The first – your website – is the foundation and most important element of your web marketing strategy....
Online marketing. What is it? When I use the term online marketing, I refer to the process of marketing your homes online. It is critical to understand that having a website is not the same as online marketing. Your website...
Selling homes online requires an engaging and interactive site to attract buyers and give them a sense of the space before they ever venture out to visit it. Meredith Communications took on this challenge for Landon Homes. This is our...
Social media is one of the best ways to reach potential home buyers. Facebook alone has millions of users. Effective social media posts help drive the right people to your website, and ultimately to taking a tour and, hopefully, buying...
The 2018 International Builders’ Show (IBS) is in Orlando again this year! It’s coming up fast, January 9 – 11, so get registered today. IBS is the largest annual light construction show in the world, every year attracting 60,000 visitors...
Parents now have a new tool to help them protect their children on the Internet. The new app Messenger Kids has been designed to give parents control of who their children talk to on the Internet via the messenger app....
This week I’m happy to welcome Thomas Miller, from Leaders Building Leaders, on the blog for today’s edition of #ThoughtfulThursdays. He’s sharing some of the things he’s learned in his business – including who you should be listening to in your...
Facebook is considered one of the greatest platforms for social interactions ever created. In recent month, users have grown increasingly frustrated by privacy concerns and other user’s bad behavior. Social etiquette applies to social forums like Facebook. There are things that...
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