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Advertising

Nope! You Actually CAN’T Advertise That.

You’ve probably heard all about online advertising. And chances are you’ve been the target of some of it, too. But did you know that there are some things that can’t be advertised on social media? This always comes as a...

Content Marketing

How To Drive More Foot Traffic Than Ever To Your Model Home

If you’re like most builders, your model home is key to your overall selling strategy. But if people don’t stop by to see your model home, what do you do? Foot traffic in your model is essential to growing your...

Analytics

Build A Better Presence On Facebook

Let’s face it. You’ve been using Facebook as a marketing tool for years. But your strategy—assuming you have one—hasn’t been evaluated in a while. Listen. This platform isn’t the same as it was ten years ago. In fact, it’s not the same as...

Apps

Guest Post | How To Sell More Homes Using Instagram

Please welcome Anya Chrisanthon to the blog! She’s the host of the New Construction Marketing Podcast. She’s sharing her tips of getting interaction on Instagram and why it’s important for your business, specifically for selling more homes. Instagram doesn’t display posts...

Digital Marketing

Our Top Three Digital Marketing Articles | October 3

The world of digital marketing is constantly changing. There are always new updates to social media platforms, SEO, privacy regulations, and strategies. Part of my goal in this series, is to share some articles that I’ve recently found helpful for...

Social Media

Facebook Changes To Audience Targeting

Facebook has changed their advertising policies. The social media company has stated that they have eliminated the ability for advertisers to target specific groups or disqualify certain groups from their targeted marketing programs. This change was made in an effort...

Social Media

New Facebook Business Page Templates

If you have a business page on Facebook, you will love the new templates that are being released later this month. Facebook has made many improvements to the pages, especially those seen in mobile view, that will help you connect...

Social Media

Facebook Posting Don’ts

Facebook is considered one of the greatest platforms for social interactions ever created. In recent month, users have grown increasingly frustrated by privacy concerns and other user’s bad behavior.  Social etiquette applies to social forums like Facebook. There are things that...

Digital Marketing

Meredith Featured in Automotive News

Meredith was interviewed by Automotive News after her NADA Show session, “Attract More Service & Parts Customers with Digital Marketing.” Read an excerpt from the post below and then head on over to read the full article. “Twenty-nine million millennials had...

Social Media

Audience Targeting Tips for Facebook Ads

Facebook ads are an incredible way to reach home buyers. When done correctly, Facebook ads have the potential to generate a high-volume of website traffic, second only to Google, than any other digital marketing method. When creating a Facebook ad,...

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Insights

Content Marketing

Creating Killer Content in the New Year Begins Now

Stuck deciding upon meaningful New Year’s resolutions for your business? Or maybe you never thought about setting resolutions for your business. Either way, you’ll want to make sure that “Improve my content marketing” is on your list for 2020. Listen:...

Book Release

What Will Make Your Fans Stop And Listen?

How do you overcome your customer’s popcorn brain and multi-tasking mind? How do you compete with vast corporate budgets devoted to sophisticated and aggressive branding and marketing? The answer may surprise you. Don’t try to shout louder and more frequently...

Home Builder Marketing & Sales

Tools to Identify Buyer Trends

Identifying buyer trends is key to creating a successful home building business. Because the last thing you want is to provide houses that aren’t meeting the needs of the current market. Why? In the end, they’ll be incredibly difficult to...


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Phone: 866-227-9769
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