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If you’re like most builders, your model home is key to your overall selling strategy. But if people don’t stop by to see your model home, what do you do? Foot traffic in your model is essential to growing your...
Let’s face it. You’ve been using Facebook as a marketing tool for years. But your strategy—assuming you have one—hasn’t been evaluated in a while. Listen. This platform isn’t the same as it was ten years ago. In fact, it’s not the same as...
Please welcome Anya Chrisanthon to the blog! She’s the host of the New Construction Marketing Podcast. She’s sharing her tips of getting interaction on Instagram and why it’s important for your business, specifically for selling more homes. Instagram doesn’t display posts...
The world of digital marketing is constantly changing. There are always new updates to social media platforms, SEO, privacy regulations, and strategies. Part of my goal in this series, is to share some articles that I’ve recently found helpful for...
Facebook has changed their advertising policies. The social media company has stated that they have eliminated the ability for advertisers to target specific groups or disqualify certain groups from their targeted marketing programs. This change was made in an effort...
If you have a business page on Facebook, you will love the new templates that are being released later this month. Facebook has made many improvements to the pages, especially those seen in mobile view, that will help you connect...
Facebook is considered one of the greatest platforms for social interactions ever created. In recent month, users have grown increasingly frustrated by privacy concerns and other user’s bad behavior. Social etiquette applies to social forums like Facebook. There are things that...
Meredith was interviewed by Automotive News after her NADA Show session, “Attract More Service & Parts Customers with Digital Marketing.” Read an excerpt from the post below and then head on over to read the full article. “Twenty-nine million millennials had...
Facebook ads are an incredible way to reach home buyers. When done correctly, Facebook ads have the potential to generate a high-volume of website traffic, second only to Google, than any other digital marketing method. When creating a Facebook ad,...
It seems like not that long ago social media and smart phones enabling people to provide and access content from virtually anywhere didn’t even exist. Now, it’s so common place that people can’t imagine living without it. Instead of lamenting...
Recently, Meredith Communications worked alongside Hubbell Realty Company to create a stunning new website for their Edison Condos located in downtown Des Moines, Iowa. Hubbell Realty Company was founded in 1856 and they are one of the oldest and most...
Email marketing is an excellent way to keep your products and services in front of your fans. But before you can determine if you’ve put together a solid email marketing campaign, you first need to understand what constitutes a positive...
If you’re like most builders, your model home is key to your overall selling strategy. But if people don’t stop by to see your model home, what do you do? Foot traffic in your model is essential to growing your...
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