Meredith’s Metrics: Too Hot To Handle
It’s time for Meredith’s Metrics: the segment where we talk about numbers and what to make of them! At Meredith Communications, we strive to create FANtastic digital marketing for FANtastic builders. Our mission is to help builders utilize digital tools...
Resource Links for March Builder Town Hall
Articles Referenced Atwater Brewery Unveils New Craft Beer Using AI Brian Manzullo, Detroit Free Press ChatGPT – “The Mansion Murders: A Crime Story in Three Different Styles” Richard Bliss How Can Marketers Use ChatGPT? Top 9 Use Cases and Benefits...
Minimize the Elephant
We can all see it. The massive gray elephant is looming in the corner, not-so-patiently waiting for somebody to invite it into the conversation. Interest rates are on the rise, and buyers are taking notice. So now, as sales professionals,...
Shattering the Cycle: The Secrets to Attainable Sustainable Goal Setting
For years, we have started off the first of January as hopeful visionaries with a boastful list of goals to accomplish in the next 365 days. Yet, for years, we have also let the ball drop long before midnight of...
November Builder Town Hall Recap
The Season of Giving is Here to Stay Whether it’s caring for potential buyers, managing crews, or ensuring the highest quality in our homes, we are so invested in profitability and financial success that we often lose focus of the...
November Meredith’s Metrics: Home Builders Aren’t Boring
It’s time for Meredith’s Metrics! The segment where we talk numbers and what to make of them! At Meredith Communications, we want you to be able to plan, not panic. Our mission is to provide you with the digital marketing...
November Builder Town Hall Replay
Our theme for the November Town Hall was “Building Community is Good Business,” and our featured guest was none other than Jim Allen, President of The Jim Allen Group. Known affectionately as JAG, The Jim Allen Group has over 100...
Holding Up the Middle: How to Combat Collapse and Stand Apart from the Competition
Each month at Builder Town Hall, we are fortunate to be joined by distinguished professionals from across the industry to learn more about how we can forge a path to greatness. This past month, we were joined by the President...
Getting Back to the Emotional Sale
At its root, the sales process is about human experience. It requires adaptability, flexibility, and insight. The industry’s top new home sales professionals are masters at creating meaningful, lasting connections with people so they can help them find their ideal...
Don’t Pull That Thread
How a Quality Marketing Strategy Will Keep You Afloat It’s no secret that we are experiencing a market cooldown/correction. Sales are decreasing, interest rates are rising, and buyers are hesitant about buying a new home. Home builders typically look at...
