Our Blog

3 Essential Digital Tools to Assess Market Trends

In recent years, the consistency of the new home sales landscape has become muddied as an interesting pattern of “micro markets” has emerged. Rather than major shifts every six months or so, the market has begun to change significantly every...

2023 Builder Town Hall Recordings

What a year for Builder Town Hall! We are so grateful to our outstanding panelists and loyal listeners for elevating the energy and taking Builder Town Hall to the next level. This year has been filled with incredible industry insight,...

Q&A with Erin Mayhugh, Director of Sales & Marketing, Jubilation by Silver Companies

As we approach the end of the year, it’s important to reflect back and look forward to what’s next. In our most recent installation of Builder Town Hall, we had the pleasure of sitting down with the Director of Sales...

Clear Out Your To-Do List This Q4

Fall is finally here! The leaves are changing. The smell of cinnamon, spice, and the crisp promise of cooler days fills the air. But as we eagerly pull out our sweater collections and happily sip on warm pumpkin spice lattes,...

How To Walk On Hot Coals (Without Getting Burned)

The summer fun continues with more insights from the August Builder Town Hall Summer Camp! So wrestle up some marshmallows, throw on a cozy crew neck, and prepare for a fantastic fireside chat with the marvelous Meredith Oliver.  Several years...

Listen To Your Coxswain and Row Together

The summer isn’t over yet, and lucky for you, neither is the opportunity for adventure. The August Builder Town Hall throws it back to the good ol’ days of summer camp. So grab your bucket hat, slather on your sunscreen,...

3 Tips to Amp Up Your Email

Check out these easy ways to use the power of contact to keep your leads hooked! We are all well acquainted with a busy inbox. The constant influx of emails from co-workers needing answers, businesses wanting a sale, and clients...

The Road to Luck Is Paved With Preparation

We all fantasize about our big break: that incredible movie-moment when a man on the street stops us and says “Hey, kid, I can make all your biggest dreams come true.” Our minds play out scenarios in which we come...

BEHIND THE SCENES TOUR OF 2023 HGTV’S ROCK THE BLOCK (AND THE PEOPLE WHO MADE IT HAPPEN)

Q & A w/ Laura Ownbey of LandMark Homes Lights, camera (countless hours of hard work), and ACTION! This month at Builder Town Hall, we were joined by the fabulous Landmark Homes, Director of Sales & Marketing, Laura Ownbey, to...

How To Get the Most Out of ChatGPT

These days you can’t seem to escape the conversation about Artificial Intelligence. Perhaps one of the most popular talking points involves a particular program named ChatGPT.  This program, developed by OpenAI, utilizes user-created prompts to generate written content. From topic...

Subscribe to our weekly email packed with tips, trends, and tactics to transform your sales and marketing

Why Does AI Matter for New Home Sales Professionals?

Artificial intelligence isn’t coming for new home sales. It’s already here, quietly shaping buyer expectations long before the first conversation ever happens. Today’s buyers arrive informed, opinionated, and often overwhelmed. They’ve searched Google. They’ve watched videos. They’ve compared builders. Increasingly,...

FANtastic Selling 3.0 Is Here

A New Playbook for AI-Powered New Home Sales Leaders Selling has changed, again. Buyers are more informed, more skeptical, and more influenced by technology and AI than ever before. By the time a prospect reaches out, they’ve already researched, compared,...

Builder Town Hall Finale: Lessons for 2026 From Five Years of “Heart + Smart”

When we started Builder Town Hall back in 2020, it was an emergency meeting for an industry in crisis. What began as a “temporary” Zoom call to steady the ship during COVID turned into a five-year livestream series, 72 episodes...

8311 Brier Creek Parkway | Suite 105, PMB 428 | Raleigh, NC 27617 | Phone: 866-227-9769 | eFax: 321-226-0246

Privacy Policy | Copyright 2025 | Client Content Request Form