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4-14 Virtual Builder Town Hall Replay

Did You Miss The Live Discussion On 4-14? Don’t worry! We’re now offering playbacks in the blog.   How To Protect Your Backlog With Engaging Photos Hosted by Meredith Communications, this event is a virtual Town Hall for Homebuilders who...

4-7 Virtual Builder Town Hall Replay

Did You Miss The Live Discussion On 4-7? Don’t worry! We’re now offering playbacks in the blog.   How To Use Video And Live Streaming for Virtual Selling Hosted by Meredith Communications, this event is a virtual Town Hall for...

3-31 Virtual Builder Town Hall Replay

Did You Miss The Live Discussion On 3-31? Don’t worry! We’re now offering playbacks in the blog.   Straight From the Top—Builder Owners Talk Virtual Selling Hosted by Meredith Communications, this event is a virtual Town Hall for Homebuilders who...

3-24 Virtual Builder Town Hall Replay

Did You Miss The Live Discussion On 3-24? Don’t worry! We’re now offering playbacks in the blog.   Do We Open Or Close Our Model Homes? Hosted by Meredith Communications, this event is a virtual Town Hall for Homebuilders who...

3-17 Virtual Builder Town Hall Replay

Did You Miss The Live Discussion On 3-17?   Don’t worry! We’re now offering playbacks in the blog.   What Is Happening and What Do We Do Now? Hosted by Meredith Communications, this event is a virtual Town Hall for...

May Marketing Pro of the Month

Thank you for joining us for another Marketing Pro of the Month! If you missed April’s professional, you can check that blog out here. Or if you’re all caught up (and ready to find out if this month’s Pro is...

Meredith Communications Launches New Site for Pacific Lifestyle Homes

Smart. Local. Livable. This tagline perfectly sums up Pacific Lifestyle Homes. Meredith Communications was excited to use this tagline as the inspiration for their new website. Pacific Lifestyle Homes’ brand new website provides a warm, emotional connection with its audience...

5 Tips for Creating Successful Virtual Events

These are unprecedented times, aren’t they? And with businesses and organizations closed and people staying at home to practice social distancing…what is to become of your event? It’s true that you won’t be able to host it in person—at least...

Doing Things Differently in Times of Crisis

Are you a planner? Is the “not knowing” of how things will play out with your business causing you real strife? You’re not alone! Times of crisis can be really scary for businesses—owners and employees alike. That’s because the more...

April Marketing Pro of the Month

Welcome back to Marketing Pro of the Month! If you missed last month’s professional, you can check that blog out here. If you’re all caught up then that means it’s time to learn more about Tina Boch, our April Marketing...

Stop Selling the House. Start Showing the Craft.

Outside the Marketing Bubble: What Writing a Novel Taught Me About Home Builder Marketing, Part 2 In Part 1 of this series, I shared one of the unexpected benefits of writing my first novel: it pulled me into an entirely...

Your Next Great Marketing Idea May Come From Outside Home Building

Outside the Marketing Bubble: What Writing a Novel Taught Me About Home Builder Marketing, Part 1 I have spent more than 25 years studying marketing, communications, buyer psychology, technology, and the homebuilding industry. I have written books about marketing and...

Modern Search: How and Why SEO Matters More Than Ever in the Age of AI

Artificial intelligence is transforming search, but the biggest shift isn’t happening inside Google’s algorithms. It’s happening in the way buyers search for information. Builders who understand that difference won’t simply improve their rankings. They’ll earn trust before the first conversation...

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