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January 19, 2024

Builder Town Hall Is Coming to IBS 2024

Watch out! Builder Town Hall is coming to the International Builders’ Show for the first time! Join us on February 28 from 10:15 — 11:15 am for a LIVE and UNPLUGGED edition of your favorite award-winning program: Marketing 2024: Ignite the Fun Factor & Unlease Unstoppable Growth. 

You’re in for a special treat with our incredible panel of sales and marketing experts: Angela McKay of ONeil Interactive, Kerry Mulcrone of Kerry and Co., and Meredith Communications’ own Meredith Oliver. Come on our journey deep into the sales and marketing world, where we’ll unveil the latest trends, strategies, and technologies shaping the landscape in 2024. 

Boring, blah, benign marketing tactics are OUT. Exhilarating the customer and unstoppable growth are in! This session will offer actionable takeaways and real-world examples of builders effectively marketing in today’s environment.  Attendees will discover marketing technology and trends shaping 2024 to help them stay ahead of the competition.

Attendees will also develop the skills to navigate the multichannel landscape and create a personalized experience for each of their buyers. Our panel will demonstrate how to make data-driven decisions while maintaining brand authenticity.

Add us to your list of things to do at IBS! Join us Wednesday, February 28, from 10:15 am — 11:15 am in LVCC – West 315 for invaluable industry insight and the opportunity to complete one hour of NAHB-accredited continuing education. Click here for more information. We can’t wait to see you there! 

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