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August Builder Town Hall Recap, Part II: Shining a Light on Marketing Innovation

The August Builder Town Hall was a lively event with a ton of valuable information shared warranting two blogs to cover it all. In the first post (8 Key Takeaways from the August Builder Town Hall), we summarized the key...

8 Key Takeaways from the August Builder Town Hall (Part I)

  The August Builder Town Hall event was a smashing success. We shared valuable tips, strategies, and best practices with our builder community – ones you can implement immediately to boost sales and improve customer satisfaction. The Summer Camp theme...

That Was Easy: Learn How Catalyst™ CMS Improves and Simplifies Home Builder Websites

Meredith Communications has been designing and developing award-winning home builder websites for nearly two decades.  Every front-end design is carefully considered and crafted to reflect the builder’s specific brand identity and appeal to their target audiences.  And though our award-winning...

Meredith Communications Launches New Website for Key Land Homes

Meredith Communications is thrilled to announce the launch of the new Key Land Homes website. As a trusted partner since 2010, this is the fourth website we’ve designed and developed for long-standing client, Minneapolis-area premier home builder, Key Land Homes....

Don’t Poke The Bear – How to Create FANtastic Content

In the first part of this series, Don’t Feed the Trolls: How to Handle Rising Social Media Backlash Towards Builders, we laid out ways to handle rising negative sentiment on social media platforms. In this second part, also based on...

Don’t Feed the Trolls – How to Handle the Rising Social Media Backlash Towards Builders

  As a follow-up to my educational segment on handling social media trolls at May’s Builder Town Hall,  I’m sharing some of the key tips from that discussion. For many years, negative comments on home builder social media pages were...

LifeStyle Home Builders Wins Best Website at 2021 MAME Awards

As the builders and designers of the LifeStyle Home Builders website, we’re thrilled to announce that their website received the award for Best Website at this year’s MAME Awards. The Major Achievement in Marketing Excellence (MAME) Awards are hosted annually...

7 FANtastic Facebook Ad Optimization Tips for Home Builders

  Love it or hate it, Facebook plays a huge part in today’s marketing and advertising. So much, so it is typically ranked either the number one or two of the highest volume website traffic sources on our clients Google...

Meredith Communications Proud to Support The House That SHE Built

As a woman-owned business, Meredith Communications is incredibly proud to launch the Utah Professional Women in Building Council’s official website, along with their The House that SHE Built project. The Utah Professional Women in Building is an official council of...

Glenn Layton Homes Wins Best Website

We are always proud and excited when one of our clients wins an award. When it happens to be an award that involves our work on their website, we might be forgiven for wanting to brag a little more. This...

Stop Selling the House. Start Showing the Craft.

Outside the Marketing Bubble: What Writing a Novel Taught Me About Home Builder Marketing, Part 2 In Part 1 of this series, I shared one of the unexpected benefits of writing my first novel: it pulled me into an entirely...

Your Next Great Marketing Idea May Come From Outside Home Building

Outside the Marketing Bubble: What Writing a Novel Taught Me About Home Builder Marketing, Part 1 I have spent more than 25 years studying marketing, communications, buyer psychology, technology, and the homebuilding industry. I have written books about marketing and...

Modern Search: How and Why SEO Matters More Than Ever in the Age of AI

Artificial intelligence is transforming search, but the biggest shift isn’t happening inside Google’s algorithms. It’s happening in the way buyers search for information. Builders who understand that difference won’t simply improve their rankings. They’ll earn trust before the first conversation...

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