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Career Advice

Guest Post | Why Your Opinion Doesn’t Count

You know him as a master closer, highly-skilled negotiator, and international keynote speaker. For me, he’s just JP. My road warrior buddy who always wow’s me and the audiences we are presenting to. John Palumbo is not only one of...

Career Advice

Guest Post | New Home Salesperson Branding Tips

As I was brainstorming names for possible guest bloggers for our #ThoughtfulThursday column, Quint Lears immediately popped up in my mind. Quint is a new home salesperson and the founder of www.NewHomeSales.com. He is a devoted student of the home...

Guest Blogs

Guest Blog | New Home Selling Is Driven By Trust and Timing

Welcome to another Thoughtful Thursday! Each week, Thursday features a new guest blogger to the site. I’m choosing FANtastic bloggers who know the ins and outs of sales and marketing. If you are interested in being a guest blogger, please...

Home Builder Marketing & Sales

Home Builders: Five Sales & Marketing Resolutions For 2014

Do you want to increase market share? Dominate your buyer niche? Increase profitability?  Whatever your bottom line goal is for 2014, you will need a sales and marketing strategy that compliments your goals. Here are five New Year’s resolutions your...

FANtastic Selling Tips

Home Builder Web Traffic Slowing: Seven Ideas to Kick Start Your Sales

Website analytic reports show home builder web traffic and Internet leads are tightening across most of the country (there are a few hot spots not experiencing this trend). Traffic slowed from July to August and then slowed again in September....

Social Media

Use Social Media To Drive Traffic

SMO, or Social Media Optimization, helps build website traffic by using social media based websites to post blogs and press releases that include links back to your site. Since 2000, we have seen many different social media websites spring up...

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Insights

Home Builder Marketing & Sales

Tools to Identify Buyer Trends

Identifying buyer trends is key to creating a successful home building business. Because the last thing you want is to provide houses that aren’t meeting the needs of the current market. Why? In the end, they’ll be incredibly difficult to...

Digital Marketing

7 Incredibly Useful Tactics to Build Engagement Through Email Marketing

You spend a lot of time on your email marketing. So it can be incredibly frustrating when your engagement numbers don’t meet your expectations. Been there, done that—got the t-shirt! But if you want to know the truth…building engagement through...

Digital Marketing

Prepare Your Holiday Marketing With These Five Tips

Who doesn’t love the holidays? It’s the time of year to spend time with family and friends, and even to throw festivities! As a homebuilder, the holidays are also the perfect time to showcase how your available homes can be...


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IF YOU WANT TO DRIVE MORE TRAFFIC, LEADS, AND SALES TO YOUR BUSINESS...

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