Social Media Archives - Meredith Communications

December 2023 Builder Town Hall Recap

Q&A with Aleena Qureshi Name: Aleena Qureshi Title: Real Estate Agent with The Jim Allen Group, Coldwell Banker, HPW Social Media: @aleenarealtor Facebook: Aleena Qureshi Q: What drew you toward pursuing a career in social media? A: Social media is...

How to Create FANtastic Sales Videos – Sept Builder Town Hall Recap, Part II

September Builder Town Hall special guest Dave Cooper and host Meredith Oliver shared so many tips on video creation and content we needed two blogs to cover all of the content. Part I summarized key video marketing statistics and video...

How to Create FANtastic Sales Videos – Sept Builder Town Hall Recap, Part I

We’ve just wrapped up our September Builder Town Hall, and it was a blast! We welcomed special guest Dave Cooper to share some tips on video creation and live streaming to help all of you up your digital home...

Don’t Poke The Bear – How to Create FANtastic Content

In the first part of this series, Don’t Feed the Trolls: How to Handle Rising Social Media Backlash Towards Builders, we laid out ways to handle rising negative sentiment on social media platforms. In this second part, also based on...

Don’t Feed the Trolls – How to Handle the Rising Social Media Backlash Towards Builders

As a follow-up to my educational segment on handling social media trolls at May’s Builder Town Hall, I’m sharing some of the key tips from that discussion. For many years, negative comments on home builder social media pages were...

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Real Talk About Reels: How Builders Are Winning with Short-Form Video

At the October Builder Town Hall, we got real about Reels—those short-form videos that dominate Instagram, TikTok, YouTube Shorts, and now even Google search results. What was once optional is now essential. If your marketing strategy doesn’t include short-form video,...

Is Google’s Gemini AI Mode the New Frontier for Home Buyers, and How Can Builders Take Advantage of It?

Researched With AI. Written by HI. Let me lay it out: we’re in a seismic shift. Google isn’t just sprinkling AI on top of Search — it’s rearchitecting Search around AI. As a home builder sales and marketing leader, this...

Home Builder Website Launch: Dicharry Homes Builds a StoryBrand Experience with Catalyst

We’re thrilled to announce the launch of the new Dicharry Homes website, designed and developed by Meredith Communications on our proprietary Catalyst WordPress platform. From day one, Dicharry Homes knew their online presence had to reflect more than floor plans...

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