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We hosted a Home Builder Growth Virtual Summit in November, all online, specifically to help home builders who are looking for ideas, support, and solutions during the COVID economy. Because this style of event is becoming more common —...
Stuck deciding upon meaningful New Year’s resolutions for your business? Or maybe you never thought about setting resolutions for your business. Either way, you’ll want to make sure that “Improve my content marketing” is on your list for 2020. Listen:...
Do you remember the Ice Bucket Challenge of 2014 promoted by the ALS Association? Then you are familiar with content marketing. As you probably recall, nominated participants dumped a bucket of ice water on their heads and then nominated a...
When you’re in the business of homebuilding, the land procurement and home construction side of the business often takes precedence. Creating beautiful new homes takes a lot of hard work, after all! And ensuring that all of the details are...
Digital content is important to any business plan. However, to be successful, your content needs a regular refresh. That’s because you’re using it to draw people in—making them feel inspired so they come to believe in your business, and, ultimately,...
Here’s a fact that you probably know but aren’t always aware of. Stories are a big part of our lives. And no matter what type of story we like, the key to a great story is that it draws us in, holds our...
Improving your website content engagement will help your site get a better rating in web searches. And that’s a good thing because it means you’ll ultimately bring more visitors to your page. But you may feel like increasing your click-through rate is too difficult....
I’m back this week with another three digital marketing articles that I’ve read this past week. As I’ve mentioned before staying up to date on the latest news can be overwhelming – which is why I wanted to share these...
Good online lead programs have a well-crafted work flow process to follow-up on leads and convert them to an onsite appointment. The length and intensity of the follow-up process is determined by the type of product sold, the characteristics of...
This week we have Graeme Newell from 602 communications speaking on how to make your marketing an experience and not an ad. As he shares, every once in awhile you see an ad that really moves you and you plug into...
If your question for me is what can Meredith Communications do for you, just take a look at what we do for French Brothers Homes. We’re proud to announce the launch of their latest website, the fourth that we’ve designed,...
The importance of hosting an online event or summit cannot be stressed enough during this COVID economy. It’s one of the best ways to engage with clients and potential clients and customers while keeping socially distanced. Last time I answered...
We hosted a Home Builder Growth Virtual Summit in November, all online, specifically to help home builders who are looking for ideas, support, and solutions during the COVID economy. Because this style of event is becoming more common —...
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