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Bob Moesta
Bob Moesta
Too often we forget to include the buyer in the buying process. We collect data and averages surrounding our product but fail to recognize the very real, very important human element of the sale. So, what if we reframed this...
Questions create space for solutions to fall into. If we never question ourselves and our practices, we never offer innovation opportunities. This is one of many important principles that Bob Moesta, CEO and Founder of The Re-Wired Group and author...
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Artificial intelligence isn’t coming for new home sales. It’s already here, quietly shaping buyer expectations long before the first conversation ever happens. Today’s buyers arrive informed, opinionated, and often overwhelmed. They’ve searched Google. They’ve watched videos. They’ve compared builders. Increasingly,...
A New Playbook for AI-Powered New Home Sales Leaders Selling has changed, again. Buyers are more informed, more skeptical, and more influenced by technology and AI than ever before. By the time a prospect reaches out, they’ve already researched, compared,...
When we started Builder Town Hall back in 2020, it was an emergency meeting for an industry in crisis. What began as a “temporary” Zoom call to steady the ship during COVID turned into a five-year livestream series, 72 episodes...
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