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Get to Know Your Buyer: Jan 2024 BTH Recap

Too often we forget to include the buyer in the buying process. We collect data and averages surrounding our product but fail to recognize the very real, very important human element of the sale. So, what if we reframed this...

The Art of Questioning: Jan 2024 BTH Recap

Questions create space for solutions to fall into. If we never question ourselves and our practices, we never offer innovation opportunities.  This is one of many important principles that Bob Moesta, CEO and Founder of The Re-Wired Group and author...

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The Market According to Meredith: Sept 2024 BTH Recap Part 1

Have you noticed a slowdown in foot traffic? Fewer leads spending time on your website? How about a decrease in overall sales conversions?  Don’t worry. You’re not alone.  According to recent Google Trends, searches for “new homes” and “homes for...

Future-Proof FAQ Forum: June 2024 BTH Recap

    The only thing constant is change, but somehow we as humans are so brutally resistant to it. From changing our hairstyle to changing what brand of hand soap we use, small changes in our lives can cause big...

How to Attain and Maintain a Creative Marketing Strategy: May 2024 BTH Recap

  In the buzz of today’s busy market, adding fun to your marketing can be the key to setting your brand apart. From a dash of humor to a pinch of warmth to a sprinkle of humanity, a creative mindset...

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