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branding

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FANtastic Marketing Don’t: The Victoria’s Secret Fashion Show

Are you a business owner? Then you probably have goals in mind when it comes to your organization. Goals that go a little something like this: Discover which marketing trends and tactics will give me the biggest ROI Grow my...

FANtastic Marketing Tips

What Women’s Hosiery And FANtastic Marketing Have In Common

Who here would have expected a woman’s delicate’s company to produce FANtastic Marketing that made me sit up and take note? It wasn’t me—and considering all of the companies I do business with year after year, I was surprised that...

Branding

How to Tell a Story With Your Brand 

Here’s a fact that you probably know but aren’t always aware of. Stories are a big part of our lives. And no matter what type of story we like, the key to a great story is that it draws us in, holds our...

Content Marketing

How to Tell A Story With Your Brand

A lot of customers come to me with the same question: how can I grow my business? The truth is that this question, and its corresponding answer, are complicated. There are so many avenues a person can take to grow...

Content Marketing

How to Ensure YOUR Message Makes it Through

Here’s a thought to consider: Every second on the Internet there are 2,501,076 emails sent, 125,421 YouTube videos viewed, 54,910 Google searches, 7,252 Tweets sent, 2,173 Skype calls, and 728 photos posted to Instagram. And that’s just online activity. Don’t...

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Insights

Advertising

9 Tools to Create the Most Scrolling Stoppable Images for Your Social Media

Have you ever wondered just how many posts per day go out into the social media universe? It has to be millions, right? Maybe even billions? And how many of those images actually make you stop scrolling? Be honest. Many...

Home Builder Marketing & Sales

August Marketing Pro of the Month Pat Sommer

How are we already in August? I’m actually thrilled because it means that I get to introduce you to an all-new Marketing Pro of the Month! Her candor in this interview, especially as it related to her successes and mistakes...

FANtastic Marketing Tips

FANtastic Marketing Example—GoDaddy

You probably remember the GoDaddy marketing campaign of years past. You know the ones: They featured attractive women including Natalia Velez, Rachelle Wood, and Michelle Hayden in skimpy outfits parading around the GoDaddy logo. It doesn’t take a marketing genius...


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