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FANtastic Marketing Don’t: The Victoria’s Secret Fashion Show

Are you a business owner? Then you probably have goals in mind when it comes to your organization. Goals that go a little something like this: Discover which marketing trends and tactics will give me the biggest ROI Grow my...

Advertising

Nope! You Actually CAN’T Advertise That.

You’ve probably heard all about online advertising. And chances are you’ve been the target of some of it, too. But did you know that there are some things that can’t be advertised on social media? This always comes as a...

Search Engine Optimization (SEO)

What is PPC?

At the heart of every advertising campaign is the need to sell more. Ideally, you want to sell more and spend less than your competitors. PPC, which stands for Pay-Per-Click advertising, is one way to accomplish this goal. Similar to...

Content Marketing

How to Ensure YOUR Message Makes it Through

Here’s a thought to consider: Every second on the Internet there are 2,501,076 emails sent, 125,421 YouTube videos viewed, 54,910 Google searches, 7,252 Tweets sent, 2,173 Skype calls, and 728 photos posted to Instagram. And that’s just online activity. Don’t...

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Insights

Advertising

ROOMKEY: FANtastic Marketing or a Marketing Fail?

I travel a lot. It comes with the nature of my business. While there are days—even weeks—that are squished together and completely hectic, I thoroughly enjoy the opportunity to get out of my front door and into another part of...

Content Marketing

5 Stats That’ll Help You Build and Implement Successful Email Marketing Campaigns in 2020

Chances are that email marketing is a big part of your marketing strategy. Or if it isn’t—it should be! And because email marketing takes a LOT of time and energy to create it’s imperative that you take time to evaluate...

Content Marketing

How Evaluating The Super Bowl Commercials Can Help Make Your Marketing FANtastic!

You’ve been privy to the million and one articles anointing the winners and roasting the losers of this year’s Super Bowl advertising bonanza. So we’re not going to rehash that here. Instead, let’s settle in for a FANtastic marketing exercise...


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