Chat with us, powered by LiveChat

Our Blog

#WhatWeDo Wednesday – Website Evaluations

December 12, 2012


Written by Meredith Oliver

The most important element of your digital marketing strategy is your website. Think of it like the foundation of a house. It should be solid and sound before the next phase of construction begins. Don’t waste time and money marketing a website that doesn’t produce results.

How do you know if your website is producing results? How do you know when you need a new site or need to make major revisions to your site? A website evaluation can answer those questions and help you determine the next step. Just like we have annual medical physicals, it is also important to periodically review your website’s content and functionality.

A comprehensive website evaluation should include a review of your Google Analytics data and examine the following aspects of your site: 1) Content, 2) Design, 3) Navigation, 4) Functionality, 5) Call-To-Action, 6) Experience and 7) Search Engine Optimization.

We offer a website evaluation service which includes a detailed scorecard and a web conference to review the results. If you decide to build a new website with us, you can apply the evaluation fee to the cost of the new site. 

You can learn more about what makes a website WOW in my book Click Power: The Proven System to Increase Sales. There are two versions of Click Power available; one for home builders and one for any small business. Learn how to connect your marketing and sales strategy into one powerful proven system that will increase your sales.

Paperback: $24.95
eBook: $9.95

Save 25% through Dec. 31 with promo code MERRY.

Categorised in: , , ,

Want us to get started working for you?

Call 866-227-9769

Contact Us


Website Design

Housing Design Matters Website Redesign

Share on FacebookShare on TwitterShare on Linkedin Housing Design Matters is a residential design service for builders. The company’s professional staff works with home builders to provide unique floor plans, high-quality working drawings, color selection, design workshops and more. HDM provides top-notch expertise to help home builders be the best...

Content Marketing

Why Your Content Isn’t Working

Share on FacebookShare on TwitterShare on Linkedin Telling your story and providing information about your products and services is part of every great marketing strategy. Especially when it comes to home building. And in today’s digital world, it’s so important...

Digital Marketing

Showing Fans The Real You

Share on FacebookShare on TwitterShare on Linkedin Do you let your customers get to know the real you? This doesn’t mean giving out the personal details of your private life on Facebook. No, no. Consider instead that your fans easily...


Subscribe to receive updates about our products and services:

Contact Us

8311 Brier Creek Parkway
Suite 105, PMB 428
Raleigh, NC 27617

Phone: 866-227-9769
Fax: 321-226-0246

Privacy Policy | Copyright 2019