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TimberCraft Homes Launches New Home Builder Website

August 17, 2016

Home Builder Marketing with Meredith Communications

Do you dream of building a house that feels more like a home? TimberCraft Homes, a home builder in Oklahoma City and surrounding areas, recently contacted Meredith Communications about a website redesign. The previous website, though informative, did little to prove to their customers that TimberCraft had what it takes to build high-quality customize-able homes.

Designing and building high quality new homes in Oklahoma City since 2003, TimberCraft takes pride in building spacious homes with features like large windows, granite and quartz countertops, custom cabinetry, designer paint colors and cutting edge energy efficient technology. Meredith Communications, a digital marketing company specializing in home builder marketing, knew that the TimberCraft website had to reflect that same personalization. This updated look would not only draw new customers, but TimberCraft employees can easily maintain it.

The new website is not only stunning on a laptop or desktop, it is also responsive to mobile home buyers who are a large part of the home buyers market. Enlarged call to action buttons can’t be missed while high-quality photographs of past projects give prospective buyers an idea of how their finished home could look. Additionally, visitors have the option to download floor plans so that they’re able to view the new home’s features at their leisure.

Meredith Communications was excited to include social media buttons prominently on the site, bringing attention to the fact that TimberCraft Homes is active on Facebook, Twitter, and Pinterest. A dynamic phone number placed at the top of every page makes it easy for interested parties to contact the experts at TimberCraft at any time. Visitors can also view all of TimberCraft’s available homes and communities which are available in real-time.

Bonus features include a dedicated testimonial page featuring video and written comments from satisfied homeowners that serves as social proof for potential customers. Plus, don’t miss videos featured throughout the website which educate prospects about the homebuilder’s energy efficiency program and financing options.

The website also includes a blog containing tips on home care and community profiles. Meredith Communications is assisting TimberCraft with creating content for the blog, as well as managing the PPC (pay-per-click) Google search marketing and SEO services. Also, because it’s always helpful to put a face with a name, there are photos and bios of the TimberCraft team for visitors to view at their leisure.

The new responsive website will give prospective home buyers the assurance they need that TimberCraft Homes is a high quality, experienced new home builder. Find out more about how you can reach more home buyers with effective home builder marketing and a responsive home builder website when you contact Meredith Communications now for a free consultation.

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