virtual events Archives - Meredith Communications

Builder Town Hall Brings Home the Gold at 2022 Nationals

It is with great excitement that we announce Meredith Communications as an award winner for the 2022 National Sales and Marketing Awards. This year, Builder Town Hall was recognized as the Gold Award Winner for the Best Professional Development Series. ...

Six Lessons Learned From Hosting a FANtastic Virtual Event – Part II

The importance of hosting an online event or summit cannot be stressed enough during this COVID economy. It’s one of the best ways to engage with clients and potential clients and customers while keeping socially distanced. Last time I answered...

Six Lessons Learned From Hosting a FANtastic Virtual Event – Part I

We hosted a Home Builder Growth Virtual Summit in November, all online, specifically to help home builders who are looking for ideas, support, and solutions during the COVID economy. Because this style of event is becoming more common —...

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Home Builder Marketing Has Changed Pt. 1: What Today’s Buyers Expect Before They Ever Visit Your Model

Part 1 of a 3-Part Series For years, many builders viewed the customer experience as something that happened after the sale. The sales process created the customer. The construction process shaped the experience. The warranty process determined satisfaction. But today’s...

The Anatomy of a Website Launch: What Really Goes Into a High-Performing Home Builder Website

Launching a new website is always exciting! It brings a new design, fresh content, improved lead generation, and stronger first impressions. But let’s be honest. A website launch is not a single moment. It’s a process, much like building a...

AI Is Your MVP Part 3: From Tool to Infrastructure – How Builders Train and Deploy AI Without Chaos

Part 3 of a 3-Part Series: Part 1 Part 2 Let’s go back to the Nordstrom story from Part 1 one more time. That associate didn’t just wake up one day naturally brilliant at fit, product pairing, and follow-up. She...