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Social Media

Facebook Changes To Audience Targeting

Facebook has changed their advertising policies. The social media company has stated that they have eliminated the ability for advertisers to target specific groups or disqualify certain groups from their targeted marketing programs. This change was made in an effort...

Social Media

New Facebook Business Page Templates

If you have a business page on Facebook, you will love the new templates that are being released later this month. Facebook has made many improvements to the pages, especially those seen in mobile view, that will help you connect...

Digital Marketing

Our Top 3 Digital Marketing Articles | August 30

Being a marketer in this information age can be a challenge, to say the least. There’s always new trends, hot research, and new tactics to stay up to date with. Some weeks I feel like I spend hour upon hour...

Toolbox Tuesdays

Facebook Messenger for Kids

Parents now have a new tool to help them protect their children on the Internet. The new app Messenger Kids has been designed to give parents control of who their children talk to on the Internet via the messenger app....

Social Media

Facebook Posting Don’ts

Facebook is considered one of the greatest platforms for social interactions ever created. In recent month, users have grown increasingly frustrated by privacy concerns and other user’s bad behavior.  Social etiquette applies to social forums like Facebook. There are things that...

Digital Marketing

Meredith Featured in Automotive News

Meredith was interviewed by Automotive News after her NADA Show session, “Attract More Service & Parts Customers with Digital Marketing.” Read an excerpt from the post below and then head on over to read the full article. “Twenty-nine million millennials had...

Social Media

Audience Targeting Tips for Facebook Ads

Facebook ads are an incredible way to reach home buyers. When done correctly, Facebook ads have the potential to generate a high-volume of website traffic, second only to Google, than any other digital marketing method. When creating a Facebook ad,...

Social Media

Toolbox Tuesday | Tips for Using Facebook Live

It seems like not that long ago social media and smart phones enabling people to provide and access content from virtually anywhere didn’t even exist. Now, it’s so common place that people can’t imagine living without it. Instead of lamenting...

Content Marketing

Guest Post | Getting Started with Content Planning

  This week for our #ThoughtfulThursday column, Thaïs Cuffy, Marketing Manager for Lasso Data Systems is sharing a great strategy to developing a content strategy for your business. Whether you’re on one platform or many, these tips are bound to help...

Social Media

Toolbox Tuesday | How to Increase Your Social Media Following

As you’re looking at your competitors’ social media accounts, do you wonder how they’ve managed to attract so many followers while you feel like you’re struggling for every single one? You’re not alone! Social media is critical to creating a...

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Analytics

Major Changes To Google Ads Impact New Home Marketing

On October 19, 2020, Google implemented major changes to the Google Ad platform for advertisers in the housing industry. The new restrictions placed on audience targeting criteria are designed to prevent biases against certain population segments and be more inclusive....

Advertising

Gearing up for the HBGS

Meredith Communications is excited about our upcoming Home Builder Growth Summit (HBGS). This event would not be possible without our valued sponsors. In last week’s blog post, we recognized our Presenting Partner Sponsors.  This week we want to highlight our...

Advertising

Registration is Open for the Home Builder Growth Summit

Registration is now open for the Home Builder Growth Summit (HBGS)! The HBGS is a 1-day virtual summit on November 10, 2020, hosted by Meredith Communications, a digital marketing and sales strategy agency in Raleigh, NC. Thank you to our...


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