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Digital Marketing

Our Top Three Digital Marketing Articles | December 11

In this week’s round-up, I’m sharing three articles focused on social media, including Facebook, Twitter, and Instagram. Each of these articles highlights some great ways to think about engagement, especially as you’re building your content strategy for 2019. Majority of...

Digital Marketing

Our Top Three Digital Marketing Articles | November 7

How to Repurpose and Syndicate Your Blog Posts for More Exposure by Erin Sanchez Repurposing your content can be overwhelming and confusing even for seasoned marketers. One the one hand we all know it’s a good idea to work to...

Apps

Guest Post | How To Sell More Homes Using Instagram

Please welcome Anya Chrisanthon to the blog! She’s the host of the New Construction Marketing Podcast. She’s sharing her tips of getting interaction on Instagram and why it’s important for your business, specifically for selling more homes. Instagram doesn’t display posts...

Social Media

Facebook Changes To Audience Targeting

Facebook has changed their advertising policies. The social media company has stated that they have eliminated the ability for advertisers to target specific groups or disqualify certain groups from their targeted marketing programs. This change was made in an effort...

Digital Marketing

Our Top 3 Digital Marketing Articles | Week of September 10

I’m back this week with another three digital marketing articles that I’ve read this past week. As I’ve mentioned before staying up to date on the latest news can be overwhelming – which is why I wanted to share these...

Social Media

New Facebook Business Page Templates

If you have a business page on Facebook, you will love the new templates that are being released later this month. Facebook has made many improvements to the pages, especially those seen in mobile view, that will help you connect...

Digital Marketing

Our Top 3 Digital Marketing Articles | August 30

Being a marketer in this information age can be a challenge, to say the least. There’s always new trends, hot research, and new tactics to stay up to date with. Some weeks I feel like I spend hour upon hour...

Social Media

Facebook Posting Don’ts

Facebook is considered one of the greatest platforms for social interactions ever created. In recent month, users have grown increasingly frustrated by privacy concerns and other user’s bad behavior.  Social etiquette applies to social forums like Facebook. There are things that...

Social Media

Audience Targeting Tips for Facebook Ads

Facebook ads are an incredible way to reach home buyers. When done correctly, Facebook ads have the potential to generate a high-volume of website traffic, second only to Google, than any other digital marketing method. When creating a Facebook ad,...

FANtastic Marketing Tips

13 Step Checklist for the Ultimate Business Facebook Page

Ever wonder if you’re doing the right thing when it comes to marketing your business on Facebook? Here’s a simple checklist you can follow to evaluate your Facebook page and see if you’re on track. 1 – About section –...

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Digital Marketing

7 Incredibly Useful Tactics to Build Engagement Through Email Marketing

You spend a lot of time on your email marketing. So it can be incredibly frustrating when your engagement numbers don’t meet your expectations. Been there, done that—got the t-shirt! But if you want to know the truth…building engagement through...

Digital Marketing

Prepare Your Holiday Marketing With These Five Tips

Who doesn’t love the holidays? It’s the time of year to spend time with family and friends, and even to throw festivities! As a homebuilder, the holidays are also the perfect time to showcase how your available homes can be...

Advertising

Experience Ad Campaign Success with These 3 Tips

In the home building industry, like many other industries, advertising is essential to showing potential customers what you’ve got. But an advertising campaign needs to be properly managed if you really want it to hit home! And that’s why working...


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