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Search Engine Optimization (SEO)
Search Engine Optimization (SEO)
As a digital marketer, you probably hear the word “keyword” over and over again. So what are they and why should you care? Keywords are necessary when it comes to the findability of your website. That is, they help searchers locate your site based on the words that they type...
As a home builder, you’re always on the lookout for new customers. And it’s likely you know that when you maintain high search results rankings, you get more traffic to your website. But search engine optimization (SEO), which garners you...
How to Repurpose and Syndicate Your Blog Posts for More Exposure by Erin Sanchez Repurposing your content can be overwhelming and confusing even for seasoned marketers. One the one hand we all know it’s a good idea to work to...
In this week’s round-up of three marketing articles, I’m sharing how using VR tech is the new future of home sales, why Instagram is important in your business and some SEO tips! I know there are always a lot of...
After almost two years of testing, Google has announced that it has implemented “Mobile First Indexing.” The search engine has stated that since almost two-thirds of all searches are now being made via a mobile device, it is critical that...
For any website to be successful, it needs to have a constant stream of traffic. Visitors to a site generate interest and sales. This is just common information. Website owners and operators also know that SEO (search engine optimization) is...
One of the best ways to help your business stand out on the internet is through blogging. Writing informational material about your products or services is an easy way to convert visitors to your site into customers. Blogging helps customers...
Today’s guest post is from Karin Wiberg of Clear Sight Books. As a writer, she knows how important blogging can be …. but coming up with content on a regular basis can be tough! Who’s with me? Karin shares 3...
This week week we’re discussing Building Block #5 in The Click Power System™ – measuring results. Building Block #1 is your website, Building Block #2 is driving traffic to your website, Building Block #3 is online lead follow-up, and Building Block #4 is the...
By now, you understand the importance of SEO in attracting the right people – those likely to buy your homes – to your site. You probably also understand that there are many factors to great SEO. In the past, it...
They say a picture is worth a thousand words. Well, a video says even more words than that! That’s because videos, similarly to pictures, gives potential customers a visual—and humans are visual creatures. But they often have more pull than...
As a sales professional, what you present to your customers is important. That’s why you have a marketing plan that includes social media and advertising. But your plan should also include customer conversations. How do you talk to potential buyers?...
The way a home looks, both on the inside and outside, is obviously a major factor when deciding to purchase a home. Is the kitchen big enough? Are there enough bedrooms? Is there an open floor plan? But do you...
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