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Blogging
hand drawn home and idea cloud

25 Topic Ideas For Your Homebuilder Blog

Having an active blog on your homebuilder site is a great way to drive organic traffic. Organic traffic consists of people who are looking for information available on your site. And many of these people may bookmark your website for...

Analytics
Computer with charts and analytics

Review Your 2018 Google Analytics With These 4 Tips

As you begin 2019, don’t forget to take time to review your 2018 Google Analytics. Why? Doing so can help you gauge the performance of your website last year and give you insights into customer behavior. Using the following four...

Digital Marketing

Our Top Three Digital Marketing Articles | November 28

I hope you had a wonderful Thanksgiving! In this week’s round-up of digital marketing articles I’m sharing some research on the importance of Google Reviews on Google Local Search, new privacy changes to the LinkedIn platform, and tips for networking...

Website Design

Prepare Now for January Website Traffic

Every home builder experiences a slowdown in website traffic between September and December. At times, the slowdown can even begin in the middle of August. Back-to-school efforts by families and the holiday rush season often place buying a home as...

Digital Marketing

Our Top Three Digital Marketing Articles | October 17

In this week’s digital marketing article roundup, I’m sharing some of the latest tech developments that you should keep on your radar – like 3D photos on Facebook and voice-activated tech. It’s always fun to learn what’s new on the...

Toolbox Tuesdays

How to Optimize Your Images For Google Search

Are you optimizing the images on your blog for Google search? Over the past few weeks, we’ve posted a series of blogs about images and the role they play in your digital marketing. In case you missed them here are...

Toolbox Tuesdays

Google Images Update on Google Analytics

Webmasters use Google analytics to track all the important information regarding their website performance. Google Analytics (GA) has become the go-to platform for gauging how well a website is performing. The information contained in this program can also be used...

Toolbox Tuesdays

Google My Business For Home Builders Part 2

How to optimize your GMB listing and do paid ads to push it to page 1 of Google local results. Last week we posted Part 1 in a two-part series on Google My Business. If you missed that post, or...

Toolbox Tuesdays

Google My Business For Home Builders Part 1

Google My Business is a free marketing tool offered by Google that is perfect for local search relevance. In the past, businesses have used Google Maps, Google Places, and Google Plus to manage their local listings on Google. All of...

Apps

Website Wednesdays | Driving Website Traffic

Happy Wednesday – it’s time for another Website Wednesday! Meredith hosts a Facebook Live most Wednesdays at 1pm Eastern here. This week she’s talking all about how to drive more traffic to your website. Relevant and important for all businesses!...

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Insights

Home Builder Marketing & Sales

The Villas at White Oak Ranch

The Villas at White Oak Ranch is a new active lifestyle community in Lake Conroe, Texas. It was built as an Epcon community and residents will enjoy the benefits of the high standards that Epcon places on builders in their...

Digital Marketing

Websites: Re-do or Refresh?

You need a new website. These five little words make you go weak in the knees. Because what you probably hear is, “You need to spend a lot of money”. Right? After all, it’s the most attractive, functional websites that...

Technology
5 Easy-To-Use Home Builder Apps

5 Easy-To-Use Home Builder Apps

As a home builder, you probably access tools on your smartphone or tablet—like your calculator and calendar—regularly. But did you know that today’s technology offers home builders a variety of apps designed to make your job even easier? From staying...


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