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Guest Post | Rethinking Real Estate: The Top 5 Digital Trends for Marketing to “In-Market” Home Buyers

This week we have Mario Avila, a real estate broker, on the blog. Since The National Association of Realtors just released their Profile of Home Buyers survey results, he’s discussing the top 5 digital trends for marketing to “in-market” home...

Marketing Mondays

How Functional Is Your Website?

Functionality refers to the technical performance of the website. Visitors have little patience for slow downloads, broken links, and error messages. At least once a month, complete a functionality review of your website. Click on every button, link, and multimedia took...

For Home Builders & Real Estate Agents

How Easy Is Your Website to Navigate?

In The Click Power System, I provide a roadmap to a successful sales and marketing strategy. It’s built on five building blocks for success, the first of which being your website. Your website includes things like your content, your design, and also...

FANtastic Marketing

Website Design Checklist – How Does Yours Rank?

Last week we talked about the Builder Website Scorecard™ which I discussed in The Click Power System. The first criteria on the scorecard is your content. The second criteria is your design. Design refers to your website’s overall look. Design is the trickiest area...

FANtastic Marketing

Content Checklist – Make Your Website Wow

As we talked about in Building Block #1 in The Click Power System, your website is the foundation and most important element of your web marketing strategy. After reviewing hundreds of analytic reports for various-sized builders across the country, I noticed...

Selling Tips & Tricks

Guest Post | 3 Mental and Emotional Keys to Your Sales Success

  This week we have Jeff Shore as our #ThoughtfulThursday contributor discussing 3 mental and emotional keys to your sales success. Great salespeople must be outgoing, creative, relational, and caring but also detail-oriented, analytical, and well-organized. That’s a high order. Jeff...

#FANtasticSelling

FANtastic Selling Keynote for the Birmingham, AL Sales and Marketing Council

Watch Meredith present her FANtastic Selling Keynote for the Birmingham, AL Sales and Marketing Council at the Home Builders Association. FANtastic selling is when the FANs come first and everything you do is to their benefit and for their protection. Brilliant,...

Home Builder Marketing & Sales

Click Power: Building Block #4 – Measure Results

This week week we’re discussing Building Block #5 in The Click Power System™ – measuring results. Building Block #1 is your website, Building Block #2 is driving traffic to your website, Building Block #3 is online lead follow-up, and Building Block #4 is the...

For Home Builders & Real Estate Agents

Toolbox Tuesday | Sagamore Homes Launches New Website

Sagamore Homes has a tradition of exceptional home design in upscale neighborhoods. Founder Tripp Bunker has brought together a team of talented craftsmen and management specialists focused on providing home buyers quality construction and incredible value in the Triad area...

For Home Builders & Real Estate Agents

Click Power: Building Block #4 – The Marriage of Online and Onsite

This week week we’re discussing Building Block #4 in The Click Power System™ – the marriage of online and onsite. Building Block #1 is your website, Building Block #2 is driving traffic to your website, and Building Block #3 is online lead follow-up. Building...

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Insights

Toolbox Tuesdays

How to Stop Spam Calls To Your Cell Phone

Spam calls to cell phones can be an incredible nuisance, and they appear to be on the rise. In fact, last year, the Federal Trade Commission received more than 375,000 complaints each month about these types of annoying calls. While...

Marketing Mondays

Is Your Website’s Call to Action Effective?

Using both text and graphics that compel visitors to call, click, check out more of your products, or come by your office is called a Call to Action. Websites are active sales vehicles if they ASK visitors to engage. In...

Personal Development

Guest Post | How to Boost Your Willpower With These 3 Steps

This week we have Lucy Hayhurst, a Licensed and Registered Dietitian/Nutritionist and the owner of Well Balanced Nutrition on the blog. She’s discussing how willpower is related to our health and what we can be doing to boost our willpower in...


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Raleigh, NC 27617

Phone: 866-227-9769
Fax: 321-226-0246

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