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#FanFactor

Digital Marketing

Showing Fans The Real You

Do you let your customers get to know the real you? This doesn’t mean giving out the personal details of your private life on Facebook. No, no. Consider instead that your fans easily tire from hearing the same corporate rhetoric...

FANtastic Selling Tips

FANtastic Selling Keynote from the 2017 Southeast Building Conference (SEBC)

Watch Meredith present her FANtastic Selling Keynote from the 2017 Southeast Building Conference (SEBC). Meredith discusses Stitch Fix and how it relates to home building sales. Wondering how in the world an online fashion industry relates to home building sales? Two...

Book Release

FANtastic Marketing Friday: Week 1

I’ve been hard at work lately. That’s because I’ve been writing my new book, FANtastic Marketing, set to be released for your reading pleasure on October 31! FANtastic Marketing is NOT another technical, boring marketing book. My fun, engaging, and no geek speak...

Book Release

Coming Soon: FANtastic Marketing by Meredith Oliver

I’ve been keeping a really big secret. Needless to say that it has been difficult. That’s why I’m so excited to share that after months of researching, writing, editing (and a whole lot more) I’m going to be releasing a...

Dealer Marketing

Can Twitter Drive Car Dealership Sales?

  Twitter often gets a bad rap among social networking sites because of the perception that companies only use it to broadcast their messages, and push their products. But studies have shown that Twitter ranks higher than Pinterest in terms...

FANtastic Marketing Tips

8 Ways for a Home Builder to Use Twitter

Many people believe Twitter is one of the most difficult social networks to use. But when mastered, it can be a powerful marketing tool for many businesses, including home builders. The trouble is, many home builders don’t understand how to...

Apps

Top 10 Online Tools Every Real Estate Agent Needs

Wouldn’t it be great if you had more time during the day to line up new real estate listings, show more houses and close more deals? Here’s good news. There are several online tools that you can start using today...

Blogging

How Car Dealers Can Use Retargeting to Drive More Sales

Imagine the impact on your car dealership’s bottom line if you could recapture the attention of visitors to your website who leave without taking action. It’s been said that only 2 percent of web traffic converts on its first visit....

FANtastic Marketing Tips

The FANatical Internet Lead Follow-Up Process

Written by Meredith Oliver   I recently had the opportunity to speak on Internet lead management at the Rose and Womble Realty’s bi-annual company wide meeting. With over 350 real estate agents in attendance, the room was buzzing with excitement!...

FANtastic Selling Tips

How Technology Can Give You the Edge in a Sellers Market

  Written by Meredith Oliver Things are started to look up for real estate agents. The last year has seen a turnaround in many housing markets around the country. In fact, certain areas like Dallas-Fort Worth are now experiencing a...

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Insights

Content Marketing

5 Ways to Create FANtastic Content

Digital content is important to any business plan. However, to be successful, your content needs a regular refresh. That’s because you’re using it to draw people in—making them feel inspired so they come to believe in your business, and, ultimately,...

Meredith Communications News

Don’t Miss the 21st Century Building Expo and Conference This September 

The 21st Century Building Expo and Conference is the premier conference for home building professionals in North Carolina, South Carolina, Virginia, Georgia, and Tennessee. Boasting 2500+ attendees, 170+ exhibits, and 45+ seminars over three days, Meredith Communications is honored to be a part...

Branding

How to Tell a Story With Your Brand 

Here’s a fact that you probably know but aren’t always aware of. Stories are a big part of our lives. And no matter what type of story we like, the key to a great story is that it draws us in, holds our...


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