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Digital Marketing

Content Marketing

Kick Up Your CTAs

Call To Actions, more commonly known as CTAs, are things on your website or social media that urge people to act. For example, your “more information” button is a CTA. It encourages fans to take action and get more information, download something, or simply...

Digital Marketing

Adding A Personalized Touch To Your Marketing

Marketing is good for business. And while word of mouth is still an excellent way to spread the news about your product or service, digital marketing is the fastest way to reach your audience. But how do you give it...

Digital Marketing

Beat Your Competition With These Three Marketing Secrets

Do you feel like you’re lagging behind the home builder competition? In today’s digital savvy world, you often only see the upside of people’s lives and businesses. So when you’re struggling to find new customers, it’s easy to convince yourself that...

Digital Marketing

Understanding The Buyer’s Journey Of Today

Is your business tied to using the sales funnel? Awareness. Interest. Consideration. Intent. Evaluation. Purchase. Sounds familiar, right? Well, did you know that your buyers no longer follow a linear path from awareness to purchase? They bounce all over the...

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Digital Marketing

Meredith Communications Launches New Website for Callio Properties

Meredith Communications has just launched a beautiful new website for Chattanooga, TN’s premier luxury apartment leasing and management company, Callio Properties.  A division of Pratt Home Builders, Callio Properties was seeking to emulate the website refresh recently completed by their...

Builder Town Hall

How to Create FANtastic Sales Videos – Sept Builder Town Hall Recap, Part II

September Builder Town Hall special guest Dave Cooper and host Meredith Oliver shared so many tips on video creation and content we needed two blogs to cover all of the content. Part I summarized key video marketing statistics and video...

Builder Town Hall

How to Create FANtastic Sales Videos – Sept Builder Town Hall Recap, Part I

  We’ve just wrapped up our September Builder Town Hall, and it was a blast!  We welcomed special guest Dave Cooper to share some tips on video creation and live streaming to help all of you up your digital home...


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