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Did You Miss The Live Discussion On 3-17? Don’t worry! We’re now offering playbacks in the blog. What Is Happening and What Do We Do Now? Hosted by Meredith Communications, this event is a virtual Town Hall for...
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CRM, Canva & The Integrated Sales Stack Part 2 of a 3-Part Series Let’s go back to the Nordstrom story in Part 1 for a moment. That associate didn’t disappear into the stockroom and manually count inventory every time I...
Part 1 of a 3-Part Series Years ago, I walked into Nordstrom to buy a bra. That’s where I met Wendy, the Nordstrom Lingerie Specialist. After introducing herself with her name and asking me for mine, she started with, “Tell...
Artificial intelligence isn’t coming for new home sales. It’s already here, quietly shaping buyer expectations long before the first conversation ever happens. Today’s buyers arrive informed, opinionated, and often overwhelmed. They’ve searched Google. They’ve watched videos. They’ve compared builders. Increasingly,...
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