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The August Builder Town Hall was a lively event with a ton of valuable information shared warranting two blogs to cover it all. In the first post (8 Key Takeaways from the August Builder Town Hall), we summarized the key...
The August Builder Town Hall event was a smashing success. We shared valuable tips, strategies, and best practices with our builder community – ones you can implement immediately to boost sales and improve customer satisfaction. The Summer Camp theme...
Meredith Communications has been designing and developing award-winning home builder websites for nearly two decades. Every front-end design is carefully considered and crafted to reflect the builder’s specific brand identity and appeal to their target audiences. And though our award-winning...
Meredith Communications is thrilled to announce the launch of the new Key Land Homes website. As a trusted partner since 2010, this is the fourth website we’ve designed and developed for long-standing client, Minneapolis-area premier home builder, Key Land Homes....
Undoubtedly, one of the positives to come out of the pandemic has been the hastened adoption of digital productivity tools. Many companies may have had ideas and even plans for such rollouts but it was the global crisis that pushed...
Flattering, to say the least… Meredith Communications’ client, North Carolina Home Builders Association (NCHBA), was awarded an Association of Excellence Award (AEA) by the National Association of Homebuilders (NAHB) for their website, designed, and developed by our hard-working team....
In the first part of this series, Don’t Feed the Trolls: How to Handle Rising Social Media Backlash Towards Builders, we laid out ways to handle rising negative sentiment on social media platforms. In this second part, also based on...
As a follow-up to my educational segment on handling social media trolls at May’s Builder Town Hall, I’m sharing some of the key tips from that discussion. For many years, negative comments on home builder social media pages were...
As the builders and designers of the LifeStyle Home Builders website, we’re thrilled to announce that their website received the award for Best Website at this year’s MAME Awards. The Major Achievement in Marketing Excellence (MAME) Awards are hosted annually...
Love it or hate it, Facebook plays a huge part in today’s marketing and advertising. So much, so it is typically ranked either the number one or two of the highest volume website traffic sources on our clients Google...
Outside the Marketing Bubble: What Writing a Novel Taught Me About Home Builder Marketing, Part 1 I have spent more than 25 years studying marketing, communications, buyer psychology, technology, and the homebuilding industry. I have written books about marketing and...
Artificial intelligence is transforming search, but the biggest shift isn’t happening inside Google’s algorithms. It’s happening in the way buyers search for information. Builders who understand that difference won’t simply improve their rankings. They’ll earn trust before the first conversation...
When the market slows, many builders instinctively try to create more noise. They launch bigger promotions. Increase incentives. Send more emails. Post more frequently on social media. The thinking is understandable. If buyers are paying less attention, the solution must...
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