Our Blog

Home Builder Marketing Mondays: Level Homes Launches New Website

November 13, 2017

Home Builder Website Level Homes

Getting your home builder website found by prospective home buyers is a big challenge in today’s competitive online environment. That’s why it’s important that your website is properly optimized for search.

Level Homes understands that SEO is important for their business, which is why they contacted Meredith Communications to modernize their website with the goal of improving the SEO rankings for each of their sub-markets. The company has been building high-quality homes in the Baton Rouge LA area for nearly two decades, and in 2013, expanded to the Raleigh-Durham area of North Carolina.

This is the second website we’ve created for Level Homes. The purpose of this project was to completely revamp the functionality of the Find Your Homes pages. Now, the Louisiana and North Carolina sub-markets each have their own Find Your Homepage with Communities, Available Homes and Home Designs all on one page. This design change gives us the ability to optimize each sub-market page with keywords just for that market and should improve their SEO rankings.

The website features clear, call-to-action buttons throughout, as well as social media icons, and a prominent link to the new LH Lending website that we launched a couple of months ago. The home page also features testimonials from satisfied homeowners to provide social proof for prospects who are interested in buying a property from Level Homes.

We gave each market links to its own Testimonials, Photo Gallery and Virtual Tour pages, which can be found under the About Us tab on the main menu. The Photo Gallery features crisp, clear images of the model homes found in the Louisiana and North Carolina markets, to give web visitors an idea of what their future home could look like. The virtual tour pages include a combination of videos and interactive 3D floor plans.

The website was built using responsive design to optimize display on mobile phones and tablets. In addition to handling Level Homes’ SEO, we are managing their blog and paid search engine marketing through Google AdWords. The new website should help drive more onsite traffic to Level Homes, convert more online visitors to leads, and more internet leads to sales.

If you’d like to reach more homebuyers with a website that clearly communicates your marketing message to prospects, contact Meredith Communications for a free consultation today.

Tags: , , ,

Categorised in: , , , ,

Want us to get started working for you?

Call 866-227-9769
or

Contact Us

Insights

Career Advice

Guest Blog | The Power of Masterminds for Business Success

Share on FacebookShare on TwitterShare on Google+Share on Linkedin Please welcome Gloria Rand to our #ThougthfulThursday guest blog column! For nearly 10 years, Gloria has been a loyal writer and editor for Meredith Communications. We are so thankful and appreciative...

Apps

What’s ‘Appening Wednesdays | SnagIt

Share on FacebookShare on TwitterShare on Google+Share on Linkedin I use this tool every. single. day. Seriously, I couldn’t get my work done without it! If you’ve been looking for an easy image editor, screen capture, and screen recording tool,...

Search Engine Optimization (SEO)

Toolbox Tuesday | White Hat vs. Black Hat SEO

Share on FacebookShare on TwitterShare on Google+Share on Linkedin SEO practices and concepts have evolved over the years. In the beginning was strictly about getting your website higher up in search results. Eventually, Google started creating metrics surrounding this process...


Newsletter

Subscribe to receive updates about our products and services:

Contact Us

8311 Brier Creek Parkway
Suite 105, PMB 428
Raleigh, NC 27617

Phone: 866-227-9769
Fax: 321-226-0246

IF YOU ENJOYED THIS POST...

You’ll love my newsletter packed with tips, how-to’s, and strategies to drive more traffic, leads, and sales to grow your business, plus: