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Small Business Marketing

Internet Marketing to Boomers

Written by Meredith Oliver I spoke yesterday at the National Association of Homebuilder’s 50+ Housing Symposium in Philadelphia, PA. I was honored to speak with Janis Ehlers of The Ehlers Group and Josh Shron of Stampless Marketing. We spoke on how to...

Small Business Marketing

Save the Click, Save the World

Written by Meredith Oliver Remember “save the cheerleader, save the world”…a phrase made popular during the first season of the television show Heroes? In this post, I am going to teach you how to save yourself repetitive clicks and maximize your...

Small Business Marketing

No Money for Marketing? Where to Spend & How Much

Written by Meredith Oliver I think the whole world has gone on sale. Seriously. If you have disposable income right now it is the time to buy whatever you’ve always wanted! You can get amazing deals on everything from consumer electronics...

Home Builder Marketing & Sales

Who Are You Online? Homebuilder’s Online Marketing Tounge Tied or Speaks Volumes?

Written by Meredith Oliver Do as I say but not as I do! Yesterday I attended a networking event and I am ashamed to admit I totally flubbed my 30 second personal commercial when asked the question, “What do you...

Home Builder Marketing & Sales

Has the Role of the Online Sales Counselor Changed?

Written by Meredith Oliver Many homebuilders today have an Online Sales Counselor who focuses solely on managing and following up on eLeads. If you don’t, you should consider it carefully. If you receive between 50 to 75 Internet leads a month...

Home Builder Marketing & Sales

Blogging for Homebuilders (Part 1)

Written by Meredith Oliver I am teaching a web seminar today on blogging for the members of our Insight into On-Site & On-Line Academy. Many of the member’s of the Academy are Online Sales Counselors for homebuilders who specialize in managing...

Small Business Marketing

Help On The Way For DIY Internet Marketers

Written by Meredith Oliver Are you one of those DIY (do-it-yourself) Marketers who always wanted to have a hip blog, a kick-butt eNewsletter or rockin’ Web site but lacked the knowledge, confidence or budget to make it happen? As a...

Home Builder Marketing & Sales

10 Most Common Homebuilder Web Site Mistakes & How to Avoid Them!

Written by Meredith Oliver If you are past or current client of Meredith Communications, don’t worry I’m not about to name any names in the following post (except one where I have permission), BUT I am going to tell you the...

Meredith Communications News

Meredith Comm. Launches New Web Site for FL Vacation Club

Orlando, FL - March 5, 2009 -- Orlando based Meredith Communications is pleased to announce the launch of a new Web site for the Fantasy World Resort located in Kissimmee, Florida. www.FantasyWorldResort.com emphasizes the luxury and amenities that await your stay at this resort. There are many custom features on this site including a custom Flash design, special promotional banners, a weather update and much more! There is even an online concierge to assist you with purchasing tickets to a theme park or dinner show! WOW!

Social Media

Lions and Bears and Twitter, Oh My!

If you are like me, you already have tons of phone calls and emails to keep up with. Just the thought of adding more online to-do tasks like updating Linked In and remembering to “tweet” routinely on Twitter is mind blowing! Here is the good news. It gets easier. Several months ago I made a dedicated effort to be more active with social networks and here is the secret; using social media is just like any other habit you want to cultivate, make it part of your daily routine and it happens.

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Insights

Content Marketing

5 Ways to Create FANtastic Content

Digital content is important to any business plan. However, to be successful, your content needs a regular refresh. That’s because you’re using it to draw people in—making them feel inspired so they come to believe in your business, and, ultimately,...

Meredith Communications News

Don’t Miss the 21st Century Building Expo and Conference This September 

The 21st Century Building Expo and Conference is the premier conference for home building professionals in North Carolina, South Carolina, Virginia, Georgia, and Tennessee. Boasting 2500+ attendees, 170+ exhibits, and 45+ seminars over three days, Meredith Communications is honored to be a part...

Branding

How to Tell a Story With Your Brand 

Here’s a fact that you probably know but aren’t always aware of. Stories are a big part of our lives. And no matter what type of story we like, the key to a great story is that it draws us in, holds our...


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