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Toolbox Tuesdays

Toolbox Tuesdays

Tips on How to Select a WOW Hero Image for your Website Homepage

  If the term “hero image” is new to you, don’t worry. It’s basically a fancy name for the large image directly below the navigation bar on a website’s homepage. These images can be static, scrolling, or even videos. The...

Toolbox Tuesdays

Ryan Dicharry Construction Launches New Website

With 20 years of experience in custom home construction, Ryan Dicharry Construction is taking home designs in a new direction. Although home buyers may start with a premade home plan, Ryan Dicharry Construction can change any of them upon request,...

Social Media

Audience Targeting Tips for Facebook Ads

Facebook ads are an incredible way to reach home buyers. When done correctly, Facebook ads have the potential to generate a high-volume of website traffic, second only to Google, than any other digital marketing method. When creating a Facebook ad,...

Toolbox Tuesdays

You Belong on Jackson Manor’s New Website

Jackson Manor is a beautiful new home community in Wake Forest, NC. We were pleased to partner with The Jim Allen Group to create an interactive and engaging website for this community. The Jim Allen Group provided us with beautiful...

Technology

Toolbox Tuesday | What are the benefits of HTTPS over HTTP

The S in HTTPS stands for secure. Basically, HTTPS is a more secure way of transferring information over the web. While the implications for e-commerce are readily apparent, there are many other benefits. At Meredith Communications, we recommend HTTPS to...

Social Media

Toolbox Tuesday | Tips for Using Facebook Live

It seems like not that long ago social media and smart phones enabling people to provide and access content from virtually anywhere didn’t even exist. Now, it’s so common place that people can’t imagine living without it. Instead of lamenting...

Home Builder Marketing & Sales

Toolbox Tuesday | Sagamore Homes Launches New Website

Sagamore Homes has a tradition of exceptional home design in upscale neighborhoods. Founder Tripp Bunker has brought together a team of talented craftsmen and management specialists focused on providing home buyers quality construction and incredible value in the Triad area...

Technology

Toolbox Tuesday | Difference Between Virtual Reality and Augmented Reality

Technology is changing the way people interact with the world. Augmented reality and virtual reality enable people to experience the world in completely new ways – and they’re changing the way people buy homes. At this year’s International Builders’ Show,...

Search Engine Optimization (SEO)

Toolbox Tuesday | What are 404 Website Errors and How Do They Impact My SEO?

By now, you understand the importance of SEO in attracting the right people – those likely to buy your homes – to your site. You probably also understand that there are many factors to great SEO. In the past, it...

Blogging

Toolbox Tuesday | Tips on Managing Your Blog

A blog is a great way to keep the content on your site fresh and connect with interested home buyers. Maybe you’ve been reluctant to start – or you’ve started and then stopped – because managing a blog seems overwhelming....

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Home Builder Marketing & Sales

Tools to Identify Buyer Trends

Identifying buyer trends is key to creating a successful home building business. Because the last thing you want is to provide houses that aren’t meeting the needs of the current market. Why? In the end, they’ll be incredibly difficult to...

Digital Marketing

7 Incredibly Useful Tactics to Build Engagement Through Email Marketing

You spend a lot of time on your email marketing. So it can be incredibly frustrating when your engagement numbers don’t meet your expectations. Been there, done that—got the t-shirt! But if you want to know the truth…building engagement through...

Digital Marketing

Prepare Your Holiday Marketing With These Five Tips

Who doesn’t love the holidays? It’s the time of year to spend time with family and friends, and even to throw festivities! As a homebuilder, the holidays are also the perfect time to showcase how your available homes can be...


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