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Thoughtful Thursdays

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Small Business Marketing

Guest Post | Simplifying Your Sales and Marketing

Thanks to Mollie Elkman from Group Two for filming this wonderful guest blog! Group Two is known as “THE Ad Agency For Home Builders” and we couldn’t agree more. We’ve had the chance to partner with Group Two and it’s always...

For Home Builders & Real Estate Agents

Guest Post | Appeal to Women

This week I’m excited to have Kim Jones from Kay Green Designs as the guest blogger for our #ThoughtfulThursday guest column. She’s chatting about how to appeal to women when designing homes. As she mentions, many things that are helpful...

For Home Builders & Real Estate Agents

Guest Post | Why Drop Zones Aren’t About The Stuff

I had the pleasure of moderating a Design Panel at the 2017 21st Century Builders Show and Paul was one of the panelists. His advice and commentary about modern home design made so much sense, I immediately invited him to be...

Career Advice

Guest Blog | The Power of Masterminds for Business Success

Please welcome Gloria Rand to our #ThougthfulThursday guest blog column! For nearly 10 years, Gloria has been a loyal writer and editor for Meredith Communications. We are so thankful and appreciative of her dedication and excellent work. Now it’s time...

#FANtasticSelling

Guest Post | Why Your Opinion Doesn’t Count

You know him as a master closer, highly-skilled negotiator, and international keynote speaker. For me, he’s just JP. My road warrior buddy who always wow’s me and the audiences we are presenting to. John Palumbo is not only one of...

Career Advice

Guest Post | New Home Salesperson Branding Tips

As I was brainstorming names for possible guest bloggers for our #ThoughtfulThursday column, Quint Lears immediately popped up in my mind. Quint is a new home salesperson and the founder of www.NewHomeSales.com. He is a devoted student of the home...

Career Advice

Guest Post: Why You Aren’t Selling More Homes

I can’t think of another sales and marketing expert who is also a “mom” to 2,500-pound steer named Elvis. I bet you can’t either. And, that’s why audiences love Leah Turner! Fun, smart, and super savvy, my friend Leah Turner...

Career Advice

Guest Post: How To Be Pursued in Today’s Job Market

For this week’s #ThoughtfulThursday guest post, I invited Tricia Lucas, a sales and marketing recruiter extraordinaire, to share her tips on how to get the ultimate marketing or sales job of our dreams. Tricia and I serve together on the American...

Digital Marketing

Guest Post: Tracking Your Marketing Dollars

  Marketing pioneer John Wanamaker once said, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” That statement was relevant when it was made in the early 1900’s, and even until recent...

Career Advice

Guest Post: Once is Not Enough, or, The Art of Repurposing Your Writing

Are you a thought leader? If you are in sales or marketing, your answer better be, YES! In today’s world, the best sales and marketing professionals are thought leaders who generate and share new ideas. Today’s buyer, whether it is...

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Digital Marketing

2018 International Builders’ Show Encore Webinar Series

The Best of the Best Programs From the 2018 IBS Meredith just presented at the 2018 International Builders’ Show (IBS) in Orlando! It’s the largest annual light construction show in the world. This year they welcomed over 60,000 registrants. There were more...

Small Business Marketing

Guest Post | Simplifying Your Sales and Marketing

Thanks to Mollie Elkman from Group Two for filming this wonderful guest blog! Group Two is known as “THE Ad Agency For Home Builders” and we couldn’t agree more. We’ve had the chance to partner with Group Two and it’s always...

#WhatWeDo

Toolbox Tuesday | What is Event Tracking in Google Analytics?

Having an engaging website with interactive floor plans and great videos that show off your homes is only one part of selling homes. Another aspect is understanding where your website views are coming from and how prospective buyers are engaging...


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