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Toolbox Tuesday | What are 404 Website Errors and How Do They Impact My SEO?

By now, you understand the importance of SEO in attracting the right people – those likely to buy your homes – to your site. You probably also understand that there are many factors to great SEO. In the past, it...

#WhatWeDo

Toolbox Tuesday | Review of SEO Management Tools

SEO management tools are big business. Some, like Google Search Console, are free to use while others need to be considered a line item on your budget. Besides cost, there are other things to consider when determining which SEO management...

Search Engine Optimization (SEO)

Toolbox Tuesday | White Hat vs. Black Hat SEO

SEO practices and concepts have evolved over the years. In the beginning was strictly about getting your website higher up in search results. Eventually, Google started creating metrics surrounding this process and experts started looking for ways to get around...

Home Builder Marketing & Sales

Toolbox Tuesdays | SEO for Home Builders

You’ve put a lot of time, effort, and money into building your new home community. Perhaps you partnered with other builders or it may have been a solo venture. Either way, you now need people to buy your homes. The...

Digital Marketing

Toolbox Tuesdays: The Don’ts of Effective PPC

By now you know that a well-run PPC campaign is one of the most cost effective ways to grow your business quickly. We’ve looked at what you should do to create an effective PPC campaign in last week’s #ToolboxTuesday post....

Marketing Mondays

Our Top 3 Digital Marketing Articles | August 14

Welcome to #MarketingMondays at Meredith Communications! One of the toughest challenges of being a marketer in the information age is staying current on the newest trends, hot research and new tactics. I spend hours every week reading new sales and...

Search Engine Optimization (SEO)

What is PPC?

At the heart of every advertising campaign is the need to sell more. Ideally, you want to sell more and spend less than your competitors. PPC, which stands for Pay-Per-Click advertising, is one way to accomplish this goal. Similar to...

Search Engine Marketing

Don’t Trust These SEO Myths

At some point you learned that SEO is important for getting your business noticed online. Maybe you’ve even learned some of the basics about keywords and organic growth. But it’s more than you want to take on and you don’t...

#WhatWeDo

Let Search Engines Know How to Find Your Website

The whole point of having a website is to attract visitors who will, hopefully, become customers or view/click ads on a monetized blog. Before you spend a lot of time flushing out all the details on your site, you need...

#WhatWeDo

The Importance of Categories and Tags for SEO

If you do any kind of blogging on your website, you’ve probably come across the terms ‘categories’ and ‘tags’. If you’re like most people you may not be sure what these are or how to use them correctly to maximize...

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Toolbox Tuesdays

How to Stop Spam Calls To Your Cell Phone

Spam calls to cell phones can be an incredible nuisance, and they appear to be on the rise. In fact, last year, the Federal Trade Commission received more than 375,000 complaints each month about these types of annoying calls. While...

Marketing Mondays

Is Your Website’s Call to Action Effective?

Using both text and graphics that compel visitors to call, click, check out more of your products, or come by your office is called a Call to Action. Websites are active sales vehicles if they ASK visitors to engage. In...

Personal Development

Guest Post | How to Boost Your Willpower With These 3 Steps

This week we have Lucy Hayhurst, a Licensed and Registered Dietitian/Nutritionist and the owner of Well Balanced Nutrition on the blog. She’s discussing how willpower is related to our health and what we can be doing to boost our willpower in...


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