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Google AdWords is now Google Ads

Google AdWords has officially changed to Google Ads. With that change comes new features as well as the loss of some of the old features. Everyone must convert to the new interface if they want to continue to use this...

Digital Marketing

Toolbox Tuesdays: The Don’ts of Effective PPC

By now you know that a well-run PPC campaign is one of the most cost effective ways to grow your business quickly. We’ve looked at what you should do to create an effective PPC campaign in last week’s #ToolboxTuesday post....

Search Engine Marketing (SEM)

Toolbox Tuesdays: The Dos of an Effective PPC Campaign

PPC using Google AdWords can be one of the most effective ways to grow your business. When done correctly, it drives highly targeted traffic to your website, much more quickly than SEO or other digital marketing campaigns. PPC is also...

Search Engine Marketing (SEM)

Don’t Trust These SEO Myths

At some point you learned that SEO is important for getting your business noticed online. Maybe you’ve even learned some of the basics about keywords and organic growth. But it’s more than you want to take on and you don’t...

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FANtastic Marketing Tips

B.O.L.D. Series—D is For Do What Works

You’ve officially made it to the final blog in the B.O.L.D. series! Congratulations. In case you missed the previous four, they are: Be B.O.L.D.: Sales & Marketing in Uncertain Times B is For Breaking Barriers O is For Overcoming Obstacles...

FANtastic Marketing Tips

B.O.L.D. Series—L is For Love It or List It

We’re up to blog #4 in this series! Missed the first three? You can catch up using the links below: Be B.O.L.D.: Sales & Marketing in Uncertain Times B is For Breaking Barriers O is For Overcoming Obstacles Once you...

Content Marketing

B.O.L.D. Series—O is For Overcoming Obstacles

Hello and thank you for joining us for blog #3 in this series! Missed the first two? Get all caught up: Be B.O.L.D.: Sales & Marketing in Uncertain Times B.O.L.D. Series—B is For Breaking Barriers Now that you know what...


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