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Guest Post | New Home Salesperson Branding Tips

As I was brainstorming names for possible guest bloggers for our #ThoughtfulThursday column, Quint Lears immediately popped up in my mind. Quint is a new home salesperson and the founder of www.NewHomeSales.com. He is a devoted student of the home...

Career Advice

Guest Post: Why You Aren’t Selling More Homes

I can’t think of another sales and marketing expert who is also a “mom” to 2,500-pound steer named Elvis. I bet you can’t either. And, that’s why audiences love Leah Turner! Fun, smart, and super savvy, my friend Leah Turner...


What’s Appening: Webinar Replay Now Available!

Did you miss my my free webinar What’s Appening: Tech Tips and Tricks For Busy Salespeople On The Go where we discussed how real estate agents can take advantage of today’s tech? I’m thrilled that I can now share the replay with you!...


5 Tips to Keep Your Smartphone and Tablet Running Smoothly

Like many people today, real estate and new home sales agents rely heavily on their smartphones. If you installed the latest iOS upgrade in your iPhone or iPad, it’s wise to review the settings to make sure everything is in...


Mobile Apps Real Estate Agents Can Use for Personal Safety

In light of recent events, we felt it was necessary to publish a blog with safety “tech” tips for real estate agents. We wish this wasn’t needed, but it’s a sad fact of life, real estate can be a dangerous profession. Did...


The Five Real Estate Agents We All Hate on Facebook

Facebook can be a powerful marketing tool for real estate agents, helping them to land new clients and find buyers for their listings. Unfortunately, some agents are clueless about how to use Facebook for business. When you read through the...

Home Builder Marketing & Sales

How to Sell New Homes to Generation Y

When it comes to buying new homes, you may think that older Americans would be the most likely buyers since they generally have larger incomes and a longer credit history than people in their 20s and 30s. But a survey...


Real Estate Agents: What Is Your Online Reputation?

When is the last time you searched online for your name or your real estate company’s name? It’s important to monitor what people are saying about you because incorrect information can spread like wildfire. It’s vital that you react instantly...


Are Tech-Savvy Real Estate Agents More Successful?

Want to make more money in real estate? Start investing in technology. Real estate agents who spend money on things like real estate CRM and mobile apps, and spend time on social media activities like blogging, Twitter and YouTube are...

Home Builder Marketing & Sales

8 Ways for a Home Builder to Use Twitter

Many people believe Twitter is one of the most difficult social networks to use. But when mastered, it can be a powerful marketing tool for many businesses, including home builders. The trouble is, many home builders don’t understand how to...

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Digital Marketing

2018 International Builders’ Show Encore Webinar Series

The Best of the Best Programs From the 2018 IBS Meredith just presented at the 2018 International Builders’ Show (IBS) in Orlando! It’s the largest annual light construction show in the world. This year they welcomed over 60,000 registrants. There were more...

Small Business Marketing

Guest Post | Simplifying Your Sales and Marketing

Thanks to Mollie Elkman from Group Two for filming this wonderful guest blog! Group Two is known as “THE Ad Agency For Home Builders” and we couldn’t agree more. We’ve had the chance to partner with Group Two and it’s always...


Toolbox Tuesday | What is Event Tracking in Google Analytics?

Having an engaging website with interactive floor plans and great videos that show off your homes is only one part of selling homes. Another aspect is understanding where your website views are coming from and how prospective buyers are engaging...


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