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Internet Lead Follow Up
Internet Lead Follow Up
Would you like to convert more of your leads into sales? In this webinar, you will learn how to exceed sales goals with effective follow-up. Learn why salespeople fail to follow-up or procrastinate on follow-up. Discover how to engage...
At the heart of every website is the purpose of converting visitors into buyers. You’ve invested a lot of time and money to build your new home community. You know your homes have the best features and finishes, but you...
Welcome to another Thoughtful Thursday! Every Thursday we feature a guest blogger. I’m only choosing FANtastic bloggers who know the ins and outs of sales and marketing. If you are interested in being a guest blogger, please drop us an...
Technology can be both a blessing and a curse. Home buyers and sellers expect real estate agents to be current with the latest technology. Clients also want to be treated as people, not as numbers on a spreadsheet. That means...
In an ideal world, every sales lead that comes into your home building website will turn into an accessible, eager prospect that quickly moves through the sales funnel with no hesitation or objection. But as most sales professionals know, that’s...
Do you offer something of value on your website to attract new clients? A compelling opt-in offer or “lead magnet” allows you to collect email addresses and start a lead nurturing campaign to convert a website visitor into a client....
Social media affords home builders a variety of tools to build their brand, attract followers and ultimately, sell more homes. When many people think of social media, they immediately think of social networking sites like Facebook or Twitter. But the...
Imagine the impact on your car dealership’s bottom line if you could recapture the attention of visitors to your website who leave without taking action. It’s been said that only 2 percent of web traffic converts on its first visit....
Southport on Cape Cod, located in Mashpee, MA, is 250-acre, 750 home community for active adults 55+, priced from the mid $300’s. Amenities include 32,000 sq. ft. clubhouse, fitness center, grand ballroom, library, computer center, craft room, multiple pools, tennis courts,...
Website analytic reports show home builder web traffic and Internet leads are tightening across most of the country (there are a few hot spots not experiencing this trend). Traffic slowed from July to August and then slowed again in September....
Do you remember the Ice Bucket Challenge of 2014 promoted by the ALS Association? Then you are familiar with content marketing. As you probably recall, nominated participants dumped a bucket of ice water on their heads and then nominated a...
Before we dive too deep into this topic, let’s start with an easy-to-understand explanation: Search intent is the motivation that a person has when they enter their search terms into a search engine. They’re looking to build a new home...
You’ve probably heard all about online advertising. And chances are you’ve been the target of some of it, too. But did you know that there are some things that can’t be advertised on social media? This always comes as a...
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