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Toolbox Tuesdays: Benefits of Integrating Live Chat Into Your Website

At the heart of every website is the purpose of converting visitors into buyers. You’ve invested a lot of time and money to build your new home community. You know your homes have the best features and finishes, but you...

Internet Lead Follow Up

Guest Blog | What Gardening Has Taught Me About Lead Generation

Welcome to another Thoughtful Thursday! Every Thursday we feature a guest blogger. I’m only choosing FANtastic bloggers who know the ins and outs of sales and marketing. If you are interested in being a guest blogger, please drop us an...

Apps

8 High-Tech Tools Real Estate Agents Can Use for “High Touch” Follow up

Technology can be both a blessing and a curse. Home buyers and sellers expect real estate agents to be current with the latest technology. Clients also want to be treated as people, not as numbers on a spreadsheet. That means...

Home Builder Marketing & Sales

13 Ways to Quickly Convert Home Buyer Leads into Sales

In an ideal world, every sales lead that comes into your home building website will turn into an accessible, eager prospect that quickly moves through the sales funnel with no hesitation or objection. But as most sales professionals know, that’s...

Home Builder Marketing & Sales

How LeadPages Can Get You More Real Estate Clients

Do you offer something of value on your website to attract new clients? A compelling opt-in offer or “lead magnet” allows you to collect email addresses and start a lead nurturing campaign to convert a website visitor into a client....

Blogging

3 Ways Home Builders Can Drive Sales with Social Media

Social media affords home builders a variety of tools to build their brand, attract followers and ultimately, sell more homes. When many people think of social media, they immediately think of social networking sites like Facebook or Twitter. But the...

#WhatWeDo

How Car Dealers Can Use Retargeting to Drive More Sales

Imagine the impact on your car dealership’s bottom line if you could recapture the attention of visitors to your website who leave without taking action. It’s been said that only 2 percent of web traffic converts on its first visit....

Home Builder Marketing & Sales

Home Builders: How to Boost Your Internet Leads & Sales

Southport on Cape Cod, located in Mashpee, MA, is 250-acre, 750 home community for active adults 55+, priced from the mid $300’s. Amenities include 32,000 sq. ft. clubhouse, fitness center, grand ballroom, library, computer center, craft room, multiple pools, tennis courts,...

#FANtasticSelling

Home Builder Web Traffic Slowing: Seven Ideas to Kick Start Your Sales

Website analytic reports show home builder web traffic and Internet leads are tightening across most of the country (there are a few hot spots not experiencing this trend). Traffic slowed from July to August and then slowed again in September....

#FANtasticSelling

The FANatical Internet Lead Follow-Up Process

Written by Meredith Oliver   I recently had the opportunity to speak on Internet lead management at the Rose and Womble Realty’s bi-annual company wide meeting. With over 350 real estate agents in attendance, the room was buzzing with excitement!...

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Insights

Toolbox Tuesdays

How to Stop Spam Calls To Your Cell Phone

Spam calls to cell phones can be an incredible nuisance, and they appear to be on the rise. In fact, last year, the Federal Trade Commission received more than 375,000 complaints each month about these types of annoying calls. While...

Marketing Mondays

Is Your Website’s Call to Action Effective?

Using both text and graphics that compel visitors to call, click, check out more of your products, or come by your office is called a Call to Action. Websites are active sales vehicles if they ASK visitors to engage. In...

Personal Development

Guest Post | How to Boost Your Willpower With These 3 Steps

This week we have Lucy Hayhurst, a Licensed and Registered Dietitian/Nutritionist and the owner of Well Balanced Nutrition on the blog. She’s discussing how willpower is related to our health and what we can be doing to boost our willpower in...


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