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Get to Know Your Buyer: Jan 2024 BTH Recap

Too often we forget to include the buyer in the buying process. We collect data and averages surrounding our product but fail to recognize the very real, very important human element of the sale. So, what if we reframed this...

Builder Town Hall Is Coming to IBS 2024

Watch out! Builder Town Hall is coming to the International Builders’ Show for the first time! Join us on February 28 from 10:15 — 11:15 am for a LIVE and UNPLUGGED edition of your favorite award-winning program: Marketing 2024: Ignite...

The Art of Questioning: Jan 2024 BTH Recap

Questions create space for solutions to fall into. If we never question ourselves and our practices, we never offer innovation opportunities.  This is one of many important principles that Bob Moesta, CEO and Founder of The Re-Wired Group and author...

2024 Builder Town Hall Recordings

We are excited for another amazing year of educational, insightful, and fun content from Builder Town Hall. If you miss a live event, bookmark this page to access the recordings. Want to join in on the fun? Save your seat...

Top Ten Takeaways from Builder Town Hall 2023

Looks like Christmas came early this year! As a holiday gift and a way to celebrate a phenomenal year of Builder Town Hall, we’ve compiled our top ten takeaways from this year’s Builder Town Hall meetings. Let’s look back at...

December 2023 Builder Town Hall Recap

Q&A with Aleena Qureshi Name: Aleena Qureshi Title: Real Estate Agent with The Jim Allen Group, Coldwell Banker, HPW Social Media: @aleenarealtor Facebook: Aleena Qureshi Q: What drew you toward pursuing a career in social media?  A: Social media is...

How to Kickstart Your Lead Generation 

We’ve all been there. One day you’re selling homes so fast you can hardly keep up and the next, the phones lay silent, chat rooms stay empty, and no matter what you do, it seems that nobody wants to buy...

3 Essential Digital Tools to Assess Market Trends

In recent years, the consistency of the new home sales landscape has become muddied as an interesting pattern of “micro markets” has emerged. Rather than major shifts every six months or so, the market has begun to change significantly every...

2023 Builder Town Hall Recordings

What a year for Builder Town Hall! We are so grateful to our outstanding panelists and loyal listeners for elevating the energy and taking Builder Town Hall to the next level. This year has been filled with incredible industry insight,...

Q&A with Erin Mayhugh, Director of Sales & Marketing, Jubilation by Silver Companies

As we approach the end of the year, it’s important to reflect back and look forward to what’s next. In our most recent installation of Builder Town Hall, we had the pleasure of sitting down with the Director of Sales...

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AI Is Your MVP Part 3: From Tool to Infrastructure – How Builders Train and Deploy AI Without Chaos

Part 3 of a 3-Part Series: Part 1 Part 2 Let’s go back to the Nordstrom story from Part 1 one more time. That associate didn’t just wake up one day naturally brilliant at fit, product pairing, and follow-up. She...

AI Is Your MVP Part 2: CRM, Canva & The Integrated Sales Stack

Part 2 of a 3-Part Series Let’s go back to the Nordstrom story in Part 1 for a moment. That associate didn’t disappear into the stockroom and manually count inventory every time I asked a question. She didn’t shuffle papers...

AI Is Your MVP Part 1: Integrating AI + CRM

Part 1 of a 3-Part Series Years ago, I walked into Nordstrom to buy a bra and met Wendy, the Nordstrom Lingerie Specialist. (Now I have your attention!) After introducing herself and asking for my name, she started with, “Meredith,...

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