Case Study

McArthur Homes

Utah Home Builder Needs Simplified CMS


Who

McArthur Homes has been a leading provider of quality new homes in Utah for over 23 years. This family-owned and operated business makes it possible for home buyers to purchase beautiful homes in master planned neighborhoods throughout Salt Lake and Utah Counties.

Needs

This is the third website McArthur has built and developed with Meredith Communications. The priority for this website was twofold: 1) Showcase the new videos McArthur had just completed, and 2) Convert McArthur’s website to the new Meredith Communications’ WordPress Home Builder CMS.

What We Did

We created a streamlined design that showcases the breathtaking Utah landscape and beautiful McArthur homes. Prospective homebuyers can easily click to view available homes, new communities, and compare floor plans. A video gallery on the home page walks visitors through the home building process, an overview of the company, and testimonials of happy homeowners.

Solutions Delivered

  • Responsive Web Design
  • Custom WordPress Homebuilder CMS
  • Search Engine Optimization
  • Social Media Marketing

Just wanted to give a shout out to Allen at Meredith Communications! It's been almost five years since we did our first website with your team and Allen has taken care of us through thick and thin. Yesterday he even made some quick website adjustments for us while on his family vacation. Meredith & Allen are a great team and that's why McArthur Homes loves working with you guys! Thank you!

Kristi Allen, McArthur Homes

Other Success Stories

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Insights

Digital Marketing

2018 International Builders’ Show Encore Webinar Series

The Best of the Best Programs From the 2018 IBS Meredith just presented at the 2018 International Builders’ Show (IBS) in Orlando! It’s the largest annual light construction show in the world. This year they welcomed over 60,000 registrants. There were more...

Small Business Marketing

Guest Post | Simplifying Your Sales and Marketing

Thanks to Mollie Elkman from Group Two for filming this wonderful guest blog! Group Two is known as “THE Ad Agency For Home Builders” and we couldn’t agree more. We’ve had the chance to partner with Group Two and it’s always...

#WhatWeDo

Toolbox Tuesday | What is Event Tracking in Google Analytics?

Having an engaging website with interactive floor plans and great videos that show off your homes is only one part of selling homes. Another aspect is understanding where your website views are coming from and how prospective buyers are engaging...


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Contact Us

8311 Brier Creek Parkway
Suite 105, PMB 428
Raleigh, NC 27617

Phone: 866-227-9769
Fax: 321-226-0246